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Tata Motors has decided to discontinue the Safari Storme SUV from the Indian market. The Tata Safari Storme production is said to have come to an end, translating to its discontinuation from the market soon.
According to reports from Team-BHP, the Tata Safari Storme will be discontinued from the company's product portfolio in India. Dealerships have been asked not to accept any fresh bookings and sell the remaining stocks in their warehouses. Reports also suggest that certain dealers have stopped offering test drives of the Safari Storme as well.
The Tata Safari Storme was launched in India back in 2012. The SUV did perform well in sales initially, however, lost out eventually over time. In 2019, the Tata Safari Storme has registered a monthly average sales of just 100 units. The SUV in October 2019, recorded 165 units of sales; a 74.3% drop in sales compared to the previous year.
The Tata Safari Storme is powered by a 2.2-litre four-cylinder DOHC diesel engine, in two states-of-tune. The lower-spec produces 148bhp and 320Nm of torque and is mated to a five-speed manual.
The higher-spec variant churns out 154bhp and 400Nm of torque and is paired with a six-speed manual. Both engines power all-four wheels in a 4X4 drive system.
The company is currently working on introducing its new flagship SUV model, the Tata Gravitas. The new model is essentially a 7-seater version of its Harrier SUV and is scheduled to go on sale in the Indian market in February 2020 (most likely at the 2020 Auto Expo) — here are more details of the Tata Gravitas.
Tata Motors is also working on the launch of its first premium hatchback in the Indian market. The company will launch the Tata Altroz in India in January 2020. Production for the Altroz hatchback has begun, with bookings set to start sometime in the coming months — here are the details.
Thoughts On The Tata Safari Storme Discontinuation
The Tata Safari Storme has been on sale in the Indian market for quite a while now. However, with growing competition and improved technology, the Safari Storme now feels heavily outdated in the Indian market. Tata Motors though is yet to make any official statement regarding the discontinuation of the SUV in India.