Maruti has changed tactics for good and launched premium vehicles through its premium Nexa showrooms in the country. The largest car manufacturers in India is adding more to the premium showroom what was lacking all this while.
The service centres for the Nexa showroom customers was provided by the wide dealership network showrooms service centres. Now, Maruti plans to start a separate service network under the Nexa chain of showrooms.
Also Read: Comparison Between Nexa Showroom & Maruti Dealerships
Currently, there are 150 Nexa showrooms across 97 cities in India and plans are afoot to increase it to 250 by March 2017 and is anticipating 15 percent contribution to sales by Nexa.
Maruti Suzuki sells two models through its Nexa outlets, the Baleno and the S-Cross and two more models, the Baleno RS and the crossover Ignis are expected to be launched during October - November period of 2016.
Maruti has sold more than 70,000 units from its Nexa showroom and it is only increasing the production of the Baleno being increased to 12,000 units a month. With Ignis and Baleno RS in near future, the expectations from the Nexa showroom is bound to increase.
Maruti is foreseeing the demand for the service centre under the Nexa brand and the future plans of service centres from the Nexa showroom are in the right direction for the largest car manufacturer in India.