Click it and Unblock the Notifications
Subaru Of America Achieves 4.1 Percent Sales Growth In January 2025, Continuing Strong Performance
Subaru of America, Inc. (SOA) reported a 4.1% rise in vehicle sales for January 2025, reaching 46,354 units compared to 44,510 in January 2024. This marks the 30th consecutive month of year-over-year sales growth for the company. The Forester led sales with 12,948 units sold, while Crosstrek followed closely with 12,625 vehicles, marking an 11.5% increase from the previous year.
The Outback maintained strong sales figures with 10,794 units sold in January. The Solterra achieved its best-ever January performance with a remarkable 177% increase over the previous year. Subaru's lineup continues to attract customers with its reliable and diverse range of vehicles.
Jeff Walters, President and Chief Operating Officer of Subaru of America, Inc., stated: "2025 is off to a strong start thanks to our Subaru retailers, whose hard work and dedication fueled another month of sales growth. With exciting new models set to join our award-winning lineup, we are poised for a year of continued success."
Troy Poston, Senior Vice President of Sales at Subaru of America, Inc., commented on the company's success: "Our January sales results extended a 30-month streak of consecutive growth, a testament to our trusted lineup of vehicles and our retailers’ exceptional customer service. With more reasons than ever to choose Subaru, we remain committed to meeting consumer expectations for value, safety, and reliability."
The WRX model saw significant growth with a 34.2% increase in sales compared to January 2024. Meanwhile, the Ascent experienced a decline in sales by 16.3%, selling only 3,113 units this January.
Comprehensive Sales Data
The following table provides detailed sales data for each carline:
{TABLE_X}Subaru's commitment extends beyond just selling cars; it aims to make a positive impact on communities and the environment. All Subaru products are manufactured in zero-landfill plants like Subaru of Indiana Automotive, Inc., which is recognized as a backyard wildlife habitat by the National Wildlife Federation.
Subaru of America operates as an indirect subsidiary of Japan's Subaru Corporation and is based in Camden, N.J. It distributes vehicles through approximately 640 retailers across the U.S., emphasizing sustainability and community support.
Over two decades, SOA and its foundation have contributed over $320 million to various causes important to the Subaru family. Employees have also volunteered more than 100,000 hours in community service efforts.
Subaru remains dedicated to being "More Than a Car Company" by focusing on making positive contributions globally through its initiatives and partnerships.
Continue with Google