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Subaru Of America Reports February Sales Growth Of 4.1 Percent For 2025
Subaru of America, Inc. (SOA) reported a 4.1% increase in vehicle sales for February 2025, with 49,125 units sold compared to 47,189 in February 2024. This marks the 31st consecutive month of sales growth for the automaker. The Solterra model achieved its best February performance ever, with a remarkable 187% increase over the previous year.
The Forester led Subaru's sales by volume in February, selling 14,347 vehicles. The Crosstrek followed closely with 12,818 units sold. Outback sales were also robust, reaching 11,601 vehicles. These models contributed significantly to Subaru's ongoing sales success.
Jeff Walters, President and COO of Subaru of America, Inc., stated: "When it comes to meeting customer needs and building loyalty, Subaru retailers match the safety and reliability of our award-winning vehicles with their integrity and commitment to being More Than a Car Dealer." He highlighted the introduction of new hybrid models like the Forester and Crosstrek as part of their expanding lineup.
Troy Poston, Senior Vice President of Sales at SOA, acknowledged the efforts of retailers in achieving this growth streak. He noted that educating customers on maximizing their vehicle experience strengthens their bond with the Subaru family. This connection is expected to last well into the future.
The table below provides detailed sales data for various Subaru models:
{TABLE_X}Subaru's commitment extends beyond car sales. Guided by the Subaru Love Promise, SOA aims to show love and respect to everyone while supporting communities nationwide. Over two decades, SOA and its foundation have donated over $320 million to causes important to the Subaru family.
Environmental Responsibility
All Subaru products are manufactured in zero-landfill plants. This includes Subaru of Indiana Automotive, Inc., recognized as a backyard wildlife habitat by the National Wildlife Federation. This reflects Subaru's dedication to environmental responsibility.
Subaru of America operates as an indirect subsidiary of Japan's Subaru Corporation. Headquartered in Camden, N.J., it distributes vehicles through around 640 retailers across the United States.
The company's employees have contributed over 100,000 volunteer hours towards community service initiatives. This effort aligns with their vision of being More Than a Car Company® and making a positive impact globally.
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