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OMODA & JAECOO UK Recognises Outstanding Dealerships At First Annual Dealer Awards
OMODA&JAECOO UK recently honoured its top-performing dealerships at the inaugural dealer awards ceremony. Held at The Grove in Hertfordshire, the event celebrated the remarkable achievements of retailers representing both brands across 73 UK locations. Nine awards were distributed, showcasing the diverse skills and attributes of individuals and teams within the OMODA&JAECOO UK sales network.
The Best Sales Performance Centre awards were divided by territory size. Toomey Brentwood excelled in the Large Territory category, achieving 200% of its annual target. Bassetts Swansea won in the Medium Territory class with a 156% achievement rate, while Drayton Motors Louth took home the Small Territory honour by reaching 143% of its sales goal.
Stoner Gillingham was awarded for EV Leadership due to its impressive OMODA EV sales, particularly of the all-electric E5 model. Toomey Brentwood also secured the Aftersales Performance Award, excelling in service plan registrations, parts purchases, and technical support orders.
Other accolades included recognition for marketing and social media efforts. Peoples Limited claimed the Retail Marketing Excellence Award for their comprehensive marketing strategies. Wellington Motors received the Social Media Excellence Award for their innovative campaigns covering diverse topics.
Brindley Garages was acknowledged with the Top Fleet Dealer Performance award for engaging effectively with fleet markets since OMODA and JAECOO's UK launch. Arnold Clark earned the Best Group Sales Overall Performance award as each of its three businesses surpassed 150% of their sales targets, collectively achieving 266% against objectives.
Victor Zhang, UK Director of OMODA&JAECOO, expressed gratitude: "Our dealer network has been instrumental to the success that OMODA&JAECOO UK has achieved in our first year. The strong performances that have been recognised at the awards shows the strength in depth that we have across the 74 OMODA and JAECOO showrooms around the UK and also how hard work is rewarded. My congratulations and thanks go to all of the winners for their contribution to the success of our two expanding brands."
A Night of Celebration
The awards night featured a gala dinner and Chinese opera at The Grove, a luxurious hotel in Hertfordshire. The event highlighted not only achievements but also camaraderie among dealers.
The full list of award winners includes:
- Best Sales Performance Centre (Large Territory): Toomey Brentwood
- Best Sales Performance Centre (Medium Territory): Bassetts Swansea
- Best Sales Performance Centre (Small Territory): Drayton Motors Louth
- EV Leadership: Stoner Gillingham
- Aftersales Performance: Toomey Brentwood
- Retail Marketing Excellence: Peoples Limited
- Social Media Excellence: Wellington Motors
- Top Fleet Dealer Performance: Brindley Garages
- Best Group Sales Overall Performance: Arnold Clark
The combined efforts of OMODA&JAECOO have led to rapid growth globally, with over 400,000 cumulative sales so far. As part of Chery Holding Group, which entered Fortune Global 500 in 2024 at position 385 with $39.1 billion revenue, these brands continue to expand their influence worldwide.
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