Lexus LX 500d Launched In India At Rs 3 Crore

Lexus has announced the launch of its new flagship SUV, the LX 500d, in India, stirring excitement among luxury car enthusiasts. ThLexus LX500d is powered by a 3.3-litre twin-turbo V6 diesel engine, and is priced at Rs 3 crore (ex-showroom, India).

The LX 500d is available in two distinct variants: the Urban version, tailored for city driving, and the Overtrail edition, designed with off-road adventures in mind. Notably, the Overtrail version represents Lexus' second venture into the off-road market in India, following the NX 350h Overtrail's debut.

The exterior of the LX 500d boasts an impressive design, characterized by a commanding grille and large 22-inch wheels, underscoring its luxurious and rugged appeal. This SUV's ladder-frame construction contributes to its formidable presence on the road, complemented by angular headlights and a prominent spindle grille that define the Lexus brand. Additionally, the rear of the vehicle features distinctive connected tail-lamps and a substantial cladding, enhancing its overall aesthetic.

Interior Luxury and High-tech Features

Inside, the LX 500d offers an opulent experience with options for tan or crimson leather upholstery, enriching the cabin's ambiance. The vehicle is equipped with three digital displays, including a 12.3-inch infotainment screen, a 7-inch drive mode display, and an 8-inch MID display in the instrument cluster. These, along with a heads-up display, ensure that all necessary information is readily accessible to the driver.

In terms of amenities, the LX 500d does not disappoint. It includes front-seat massage functions, heated and ventilated seats for both front and rear passengers, 4-zone climate control, and a comprehensive infotainment system supporting both Apple CarPlay and Android Auto. For rear passengers, there are two 11.6-inch entertainment displays, alongside a 25-speaker 3D Mark Levinson sound system, offering an unrivaled auditory experience. The inclusion of Lexus Connect Technology further enhances the user experience with features such as remote start/stop and vehicle health monitoring.

Safety is a paramount concern for Lexus, and the LX 500d comes fully equipped with an advanced driver assistance system (ADAS), which includes features like blind spot monitoring, lane departure assist, and adaptive cruise control. The safety suite is comprehensive, ensuring peace of mind with 10 airbags, traction control, and other critical safety features.

The heart of the LX 500d is its powerful 3.3-litre twin-turbo diesel V6 engine, delivering 304hp and a hefty 700Nm of torque. Paired with a 10-speed automatic transmission, the SUV offers an engaging driving experience, enhanced by all-wheel drive, active height control, and adaptive suspension. The Overtrail variant further boosts its off-road capabilities with additional differential locks. For tailored driving experiences, the LX 500d features five drive modes: Normal, Eco, Comfort, Sport S, and Sport S+. A Custom mode also allows drivers to adjust the settings to their liking, ensuring a versatile and responsive ride across different terrains.

Market Position and Rivals

Priced at Rs 3 crore for the Urban variant and with a Rs 12 lakh premium for the Overtrail edition, the LX 500d competes with other luxury SUVs like the BMW XM, Mercedes-Maybach GLS, and Range Rover. Its introduction marks a significant addition to the luxury vehicle market in India, offering a compelling choice for discerning buyers.

The Lexus LX 500d sets a new standard in the luxury SUV segment with its exclusive diesel engine, sophisticated design, and comprehensive suite of features. Its launch not only expands Lexus' portfolio in India but also reinforces the brand's commitment to delivering exceptional vehicles tailored to the preferences and needs of luxury car enthusiasts.