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Kia America Celebrates Milestone Of Selling 1 Millionth Certified Pre-Owned Vehicle
Kia America has reached a notable milestone by selling its 1 millionth Certified Pre-Owned (CPO) vehicle. This achievement took place at Kia of Brandon in Tampa, Florida, with the sale of a 2024 Kia EV6 Light Long Range. The milestone highlights the growing trust and success of Kia's CPO program, which offers significant value to consumers.
The first sale under Kia's CPO program was a 2006 Kia Rio on January 25, 2008, at Kia of Milford in Connecticut. Since then, the program has expanded by providing customers with high-quality pre-owned vehicles that undergo rigorous inspections. These vehicles come with industry-leading warranties and benefits, ensuring peace of mind for buyers.
According to J.D. Power’s Residual Value analysis, Kia improved its ranking from #12 in 2018 to #3 in 2024 among all brands. This improvement reflects the strong residual value of Kia vehicles and the brand's commitment to quality and reliability. The CPO program further enhances this value by offering meticulously inspected vehicles backed by manufacturer warranties.
Eric Watson, vice president of sales at Kia America, stated, "This milestone highlights the strength of Kia’s Certified Pre-Owned program and the trust our customers place in our brand." He added that reaching 1 million CPO sales demonstrates the quality and reliability that Kia delivers across its lineup.
Kia's CPO program ensures each vehicle undergoes a comprehensive 165-point inspection. Buyers receive a 10-year/100,000-mile powertrain warranty along with 24-hour roadside assistance. These benefits enhance customer value and provide confidence in purchasing a pre-owned vehicle from Kia.
Recent reports from entities like JD Power and Kelly Blue Book highlight Kia’s improving ratings. These ratings make purchasing a CPO vehicle from Kia an even smarter choice for consumers looking for quality and reliability.
Kia America's Achievements
Headquartered in Irvine, California, Kia America consistently ranks high in automotive quality surveys. Recognized as one of TIME World's Most Sustainable Companies of 2024, Kia serves as the "Official Automotive Partner" of the NBA and WNBA. The company offers a diverse range of gasoline, hybrid, plug-in hybrid, and electric vehicles through nearly 800 U.S. dealers.
Some models like select trims of the all-electric EV6 and EV9 SUVs are assembled in America using both U.S. and globally sourced parts. This commitment to sustainability and local assembly underscores Kia's dedication to quality and innovation.
Bryce Ashmore purchased the landmark millionth CPO vehicle—a Kia EV6 Light Long Range—and expressed satisfaction with his choice: "The EV6 had really great reviews, and I always find that Certified Pre-Owned Vehicles offer the best bang for the buck." He added his appreciation for receiving such a valuable gift from Kia.
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