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INFINITI USA Reports Fourth Quarter And Annual Sales Performance For 2024
INFINITI USA reported delivering 15,503 vehicles in the last quarter of 2024. This brought their total deliveries for the year to 58,070. Compared to the previous year, this marked a decrease of 2.3% for the quarter and a 10.2% drop for the entire year.
The Q50 model saw a notable increase in deliveries during the fourth quarter, rising by 9.4%. The QX50 also experienced growth with a 2% increase, while the QX60 saw a delivery rise of 7.1%. Overall, the QX50 maintained steady performance throughout 2024 with a year-over-year increase of 7.9%.
Craig Keeys, group vice president of INFINITI Americas, commented on these results: "While 2024 presented challenges in the marketplace, we're encouraged by the steady performance of our crossover and SUV lines during the fourth quarter." He highlighted the launch of the new 2025 INFINITI QX80 as a pivotal moment in their product development.
The detailed sales figures show that Q50 deliveries increased from 1,179 units in Q4 2023 to 1,290 units in Q4 2024. However, annual sales dropped from 6,201 units in 2023 to 5,428 units in 2024. The Q60 model faced significant declines with only one unit sold in Q4 2024 compared to 124 units in Q4 2023.
For other models like the QX55 and QX80, there were decreases both quarterly and annually. The QX55 saw a quarterly drop of 26.9%, while annual sales fell by 31.3%. Similarly, the QX80 experienced a quarterly decline of 15.6% and an annual decrease of 18.6%.
Market Challenges and Strategy
Despite these challenges, INFINITI remains focused on building momentum across its lineup to ensure sustained growth and deliver exceptional products and experiences to clients. The company calculates quarterly variances based on straight-percentage changes without adjusting for selling days.
In terms of vehicle categories, car sales slightly decreased by 0.9% in Q4 compared to last year but showed a more significant drop of 24.5% over the entire year. Crossover and SUV sales fell by 2.4% for the quarter and by 8.4% annually.
Global Operations Overview
INFINITI Motor Company is headquartered in Yokohama, Japan, with operations worldwide including regional offices in the Americas and Dubai's INFINITI International Markets. Their premium automobiles are manufactured across facilities located in Japan, North America, and China.
The company has design studios situated near Yokohama as well as in London, San Diego, and Beijing. More information about INFINITI's technologies can be found on their website or social media platforms like Facebook and Instagram.
This comprehensive overview reflects INFINITI's current market position while highlighting areas where they aim to improve performance moving forward.
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