Honda Achieves Five 2025 Kelley Blue Book Consumer Choice Awards, Leading The Industry
Honda has been recognised with five Kelley Blue Book 2025 Consumer Choice Awards, surpassing all other brands. These accolades include "Best Overall Brand," "Most Trusted Brand," and "Best Value Brand" in the United States. Additionally, Honda was named the "Best In-Vehicle Experience Brand" and "Best Performance Brand." This achievement highlights Honda's strong reputation among consumers.
The 2025 Consumer Choice Awards are based on data from Kelley Blue Book's Brand Watch study. This online study tracks brand and model perceptions among over 12,000 new-vehicle shoppers annually on KBB.com. It provides insights into how consumers view key factors influencing their buying decisions, as well as brand familiarity and loyalty.

Kelley Blue Book's Consumer Choice Awards celebrate automakers that possess the most appealing brand attributes for car buyers. Honda has now won a total of 37 awards from Kelley Blue Book, more than any other brand. This includes nine "Best Overall Brand" titles in the past 12 years and 11 "Best Value Brand" wins over the last 11 years.
Honda offers a wide range of vehicles through over 1,000 independent U.S. dealers. The lineup features popular models like the Civic and Accord, alongside SUVs such as the HR-V, CR-V, Passport, Prologue, and Pilot. The Ridgeline pickup and Odyssey minivan are also part of this diverse offering.
The company's electrified vehicle lineup accounted for over a quarter of its total sales in 2024. This includes the all-electric Prologue SUV and hybrid-electric versions of the Accord, CR-V, and Civic. A hybrid Prelude is expected to join later this year.
Manufacturing Excellence
Honda has been manufacturing cars in America for more than four decades. Currently, it operates eight major auto manufacturing facilities across the country. In 2024, over 99% of Honda vehicles sold in the U.S. were produced in North America, with about 60% made in America using both domestic and globally sourced parts.
For further details about Honda's achievements and offerings, you can refer to their Digital FactBook.


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