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Experience The Ultimate Outdoor Adventure At A Secluded Winter Cabin In Sweden With Volvo EX30
Volvo Cars has introduced the EX30 Cross Country, highlighting a genuine Cross Country experience from a remote cabin in northern Sweden. This cabin is now available for booking through Landfolk, a platform that links travellers with unique holiday homes. Visitors can enjoy an exclusive winter adventure in Swedish Lapland, complete with a Volvo car ready to enhance their boreal exploration.
The secluded cabin, located about an hour north of LuleƄ, offers an authentic Scandinavian outdoor adventure. It provides a cosy space for three people with large windows overlooking the snowy landscape. The cabin includes smart storage for gear and a Scandinavian-style kitchen for post-adventure meals. Available from February 21 to March 21, 2025, each booking allows up to two nights in this serene retreat.
"With our Cross Country products, we aim to deliver an experience, not just a car," says Erik Severinson, chief product and strategy officer at Volvo Cars. "This secluded winter cabin in Northern Sweden, surrounded by magnificent forests, rich local fauna and an icy lake, gives you a taste of what that experience could look like in the form of an authentic Scandinavian outdoors adventure."
The area surrounding the cabin offers various outdoor activities such as dog sledding and cross-country skiing. Guests receive recommendations for these activities to enhance their stay. Picture waking up to views of a frozen lake and snow-covered spruce trees while enjoying morning coffee by the fireplace before embarking on your next adventure.
Volvo's initiative aims to expand beyond cars by offering complete experiences. This includes renting the cabin alongside providing gear and accessories to simplify outdoor exploration. The EX30 Cross Country is crafted for those seeking significant adventures from their compact electric SUV.
Volvo Cars' Achievements
In 2024, Volvo Car Group achieved a record core operating profit of SEK 27 billion. Revenue reached SEK 400.2 billion with global sales hitting 763,389 cars. Founded in 1927, Volvo Cars is renowned globally with sales in over 100 countries and trades on Nasdaq Stockholm under "VOLCAR B". The company aims to become fully electric and climate-neutral by 2040.
Volvo Cars employs around 42,600 full-time staff as of December 2024. Its headquarters are in Gothenburg, Sweden, where it also conducts product development and marketing. Production facilities are located in Gothenburg; Ghent; South Carolina; Chengdu; Daqing; and Taizhou.
Landfolk's Role
Founded in 2021, Landfolk is a Danish company offering over 3,500 handpicked holiday homes across six countries: Denmark, Norway, Sweden, Germany, Italy, and France. They connect guests with unique nature-oriented homes designed by passionate hosts. Landfolk focuses on quality and creating meaningful travel experiences.
A new Volvo EX30 will be available at LuleƄ airport through rental service partners for those visiting the cabin. The use of this car is included in the rental price.
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