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Bugatti Home Collection Launches In Paris, Celebrating 115 Years Of Performance And French Elegance
Bugatti Home has made its Paris debut at the Maison&Objet In The City event, showcasing its latest furniture collection. This exclusive presentation is held at the Luxury Living store on Avenue George V from January 16 to 20, 2025. The collection, produced by Luxury Living Group, draws inspiration from Bugatti's iconic cars and marks the first time it is displayed in Paris.
The exhibition space features the legendary La Voiture Noire, a one-of-a-kind masterpiece that embodies Bugatti's commitment to innovation and elegance. This car sets the tone for an experience defined by sophistication and a pioneering spirit. Guests are immediately immersed in the Bugatti universe upon arrival, experiencing the brand's dedication to perfection.
The third Bugatti Home collection highlights the brand’s aesthetic excellence and craftsmanship. Iconic pieces like the TYPE_3 sofa and TYPE_1 sofa reflect Bugatti’s pursuit of artistry. Each item combines meticulous detail with bold design, inspired by Bugatti's "beauty and beast" philosophy and over a century of heritage.
The showcase also includes exclusive collaborations such as the Rembrandt Bugatti "Dancing Elephant" sculpture, a tribute to Ettore Bugatti's brother. Other notable pieces include a crystal masterpiece from Lalique and a sterling silver La Voiture Noire sculpture from Asprey Studio. These creations capture Bugatti’s Art de Vivre essence, offering an immersive luxury experience.
A rare Bugatti Baby II model is also on display, celebrating the 100th anniversary of the Type 35 racing car. This collector’s item, limited to 500 units globally, underscores Bugatti’s enduring legacy across generations. It pays homage to Ettore Bugatti’s vision and influence on automotive history.
Design Philosophy
The new collection embodies timeless refinement through a blend of natural and technology-driven materials. The use of smooth aluminium alongside open-pore oak highlights artisanal craftsmanship integral to Bugatti Home’s identity. Lighting solutions like the TYPE_13 lamp collection further enrich this narrative.
Wiebke Ståhl, Managing Director at Bugatti International, stated: "By staying true to our French heritage and opening our first Bugatti Home representation in Paris, we create authentic experiences that are fully aligned with our global vision for the future of Bugatti but also with our roots."
Future Endeavours
The Paris showcase not only celebrates Bugatti’s heritage but also marks a new chapter in its journey. Andrea Gentilini, CEO at Luxury Living Group, remarked: "Following the grand launch of the third Bugatti Home collection during Milan Design Week, presenting it in Paris was a natural progression."
Looking ahead, this journey will continue with an ultra-exclusive space opening in Milan during Milano Design Week 2025. This milestone aims to further solidify Bugatti Home’s position at the forefront of luxury design and innovation.
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