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Aston Martin Introduces Apple CarPlay Ultra For Enhanced Driver Experience And Personalisation
Aston Martin has become the first car manufacturer to introduce CarPlay Ultra, a collaboration with Apple that enhances the in-car experience. This new feature is available on the DBX and Aston Martin's core sportscar range, offering a seamless integration between the vehicle and iPhone. The system provides real-time information across both the infotainment screen and driver instrument cluster.
CarPlay Ultra offers a personalised experience, allowing drivers to customise their display with various themes and layouts. The system extends to the instrument cluster, offering options for speedometer and tachometer dials. Maps and media can be displayed in full screen, providing a curated multi-screen setup for drivers.
The collaboration with Apple ensures that CarPlay Ultra aligns with Aston Martin's design philosophy. Drivers can manage vehicle functions like radio and climate control through touchscreen controls, physical buttons, or Siri. Widgets powered by iPhone fit perfectly on Aston Martin’s 10.25-inch infotainment screen or instrument cluster.
Aston Martin CEO Adrian Hallmark expressed excitement about this partnership, stating: "Aston Martin is delighted to have collaborated with Apple, and to be first to launch CarPlay Ultra." He emphasised the brand's commitment to performance beyond traditional attributes by integrating cutting-edge technology into their vehicles.
Initially launching in the USA and Canada, CarPlay Ultra is available on models such as the DB12 Coupe, Vantage Roadster, and Vanquish Volante. It will expand globally within 12 months. New orders in these regions will include CarPlay Ultra as standard, while existing models will receive updates soon.
The next-generation infotainment system debuted on the DB12 in 2023. This bespoke system allows Aston Martin to work directly with Apple for flawless integration of CarPlay Ultra. It features full online connectivity and uses Pure Black touchscreen technology for gesture control.
Commitment to Innovation
Bob Borchers from Apple highlighted how CarPlay Ultra reimagines the in-car experience: "iPhone users love CarPlay... With CarPlay Ultra... we are reimagining the in-car experience." This innovation provides a smarter way for drivers to use their iPhones while maintaining automaker integrity.
Aston Martin's state-of-the-art infotainment system combines design excellence with luxury and connected car technology. The addition of CarPlay Ultra further solidifies Aston Martin's position at the forefront of automotive innovation.
The new system balances touchscreen commands with tactile physical switches for essential operations like gear selection and climate control. Override switches ensure frequently used controls are easily accessible.
This development aligns with Aston Martin’s vision of being an ultra-luxury British brand known for style, performance, and exclusivity. Founded in 1913 by Lionel Martin and Robert Bamford, Aston Martin continues to innovate while honouring its heritage.
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