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Subaru UK Ltd Celebrates A 30% Increase In Sales With Electric Vehicles Leading
Subaru (UK) Ltd has seen a significant rise in vehicle sales, with a 30.2% increase in the first half of 2024 compared to the same period in 2023. By the end of June, Subaru had sold 1,426 new vehicles. This growth surpasses the overall UK automotive industry, which saw a 6.01% increase over the first half of 2023, registering 1,006,763 vehicles.
The all-electric Subaru Solterra has played a crucial role in this success, contributing to 27% of Subaru's sales mix. This is the highest percentage achieved by the model since its launch. Among manufacturers offering both Internal Combustion Engine (ICE) vehicles and Electric Vehicles (EVs) in their UK range, Subaru leads with the highest mix of EV sales at this stage of the year.
The Subaru Outback emerged as the brand's best-selling model during this period, accounting for 29% of all Subaru sales. It was closely followed by the Solterra, while the Forester made up 23% of sales. These figures highlight Subaru's strong performance across its range.
Subaru’s SUVs are known for their durability and practicality, suitable for urban areas and rugged terrains alike. With features like up to 220mm ground clearance and permanent Symmetrical All-Wheel-Drive, these vehicles ensure maximum grip and traction under various conditions. The X-MODE off-road system further enhances their capability.
"Every Subaru vehicle is built with people in mind," states Subaru. This philosophy is evident in their models' advanced safety features and reliable performance on diverse terrains. The brand’s commitment to safety and capability has earned it a reputation for engineering excellence since its inception in 1954.
Subaru's Commitment to Safety and Reliability
The current Subaru range includes four models: Forester e-BOXER, Outback, Crosstrek, and the all-electric Solterra. Each model embodies safety, capability, and reliability at its core. These attributes make Subaru vehicles ideal for everyday life challenges, from school runs to hiking holidays.
This impressive performance places Subaru among the top ten fastest-growing automotive brands in the UK. Their robust sales growth reflects consumer confidence in their innovative technology and dependable reliability.
For more information about Subaru’s latest news and images, visit www.subarumedia.co.uk or contact Brian Wheeler at [email protected] or [email protected].
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