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Porsche Achieves Top Rank In Luxury Vehicle Quality, J.D. Power 2024 Study Reveals
Porsche has secured the top position in the luxury segment of the J.D. Power 2024 U.S. Initial Quality Study (IQS). The study, released on Thursday, evaluates the quality of new vehicles within the first 90 days of ownership.
Timo Resch, President and CEO of Porsche Cars North America, expressed pride and gratitude for this achievement. "We are, as a team, proud and grateful to receive this recognition – the result of our relentless commitment to quality and supporting our customers," he said. He also congratulated Porsche Centers across the U.S. for their dedication to providing exceptional experiences.
The IQS measures problems per one hundred vehicles (PP100). Porsche ranked first in its segment and seventh overall in the industry. This ranking reflects their commitment to quality and customer satisfaction.
The J.D. Power 2024 U.S. Initial Quality Study is now in its 38th year. It gathers data from nearly 100,000 buyers and lessees of new 2024 model-year vehicles. The study covers ten categories: infotainment; features, controls and displays; exterior; driving assistance; interior; powertrain; seats; driving experience; climate; and unspecified issues unique to repair.
Data for this study was collected between July 2023 and May 2024. The comprehensive approach ensures a detailed assessment of initial vehicle quality across various aspects.
Porsche Cars North America
Established in 1984, Porsche Cars North America, Inc. (PCNA) is based at One Porsche Drive, Atlanta, Georgia. Since 1998, it has been headquartered there and houses the first Porsche Experience Center in North America.
The Atlanta campus includes two module-based driver development tracks spanning 1.6 miles each, a business center, and Restaurant 356. Additionally, it hosts the U.S. headquarters of Porsche Classic.
Expanding Presence
PCNA also operates a second Porsche Experience Center near Los Angeles. This facility features an extensive driver development track with eight educational modules totaling 4.1 miles, a business center, Restaurant 917, and the headquarters of Porsche Motorsport North America.
PCNA supports 201 independently owned and operated Porsche dealerships across the U.S., along with three Porsche studios and five satellite stores. They provide parts, service, marketing, and training to ensure customers receive top-notch experiences aligned with Porsche's legacy.
A Legacy of Excellence
Porsche's success is rooted in its rich racing heritage with over 30,000 motorsport victories to date. This legacy underpins their ongoing commitment to advancing vehicle performance, safety, and efficiency over their 75-year history.
PCNA is an indirect wholly owned subsidiary of Porsche AG based in Stuttgart, Germany. Their continuous pursuit of excellence is evident in their achievements and customer satisfaction ratings.
For more information or media resources such as photos and videos, accredited journalists can access the Porsche Press Database or visit the Porsche Cars North America Newsroom.
Porsche's social media presence includes platforms like X.com/porsche | Facebook.com/PorscheUSAOfficial | Instagram.com/porscheusa | Facebook.com/PECAtlanta | Instagram.com/pecatl | Facebook.com/pecla | Instagram.com/pecla.
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