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Nissan Magnite Sales Surge To 5,570 Units During Festive Season In October 2024
Nissan Motor India has experienced a notable increase in sales for its Nissan Magnite during the festive period. In October 2024, the company sold a total of 5,570 units. Out of these, 3,121 units were sold within India, while 2,449 units were exported.
Saurabh Vats, Managing Director of Nissan Motor India, expressed appreciation for the positive reception of the new Magnite. The 2024 model is available in six variants: XE, XE+, XL, XV, XV, and XV+. Prices for the XE variant range from ₹5,99,400 to ₹6,59,900. The XE+ starts at ₹6,49,400.
The XL variant is priced between ₹7,14,000 and ₹9,79,000. The XV variant ranges from ₹7,86,000 to ₹10,34,000. The XV starts at ₹8,75,000 and goes up to ₹11,14,000. Lastly, the XV+ variant is priced between ₹9,10,000 and ₹11,50,000.
The new Magnite continues with a 1.0-litre naturally aspirated petrol engine producing 71 hp and 96 Nm of torque. Additionally, there is a turbo-petrol engine option that delivers 99 hp and 160 Nm of torque. Transmission options include a 5-speed manual gearbox, a 5-speed AMT, and a CVT.
"We would like to thank our valued customers for the overwhelming response received for the new Nissan Magnite during this festive season," said Saurabh Vats. "It is truly encouraging to see how the Magnite has been creating a new buzz in the market by strongly connecting with its customers." He added.
The XV+ variant offers various personalised features based on customer preferences. The diverse pricing options cater to value-conscious buyers considering their purchase. The combination of attractive features and competitive pricing has resonated well with both domestic and international customers.
The recent sales figures underscore Nissan's strategy in addressing customer needs through a wide range of offerings in the Magnite lineup. This approach not only boosts sales but also strengthens Nissan's presence in both domestic and export markets.
Market Impact
The surge in sales can be attributed to several festivals like Diwali and Dussehra occurring in the same month. The car's design significantly influences people's preference for the Nissan Magnite. It offers more features compared to competitors' products at a lower price point.
Nissan aims to maintain this sales momentum for the Magnite. The car's success during the festive season highlights its appeal among buyers seeking value and variety.
DriveSpark Thinks
Nissan's dedicated fan base will appreciate this sales growth. Spotting these cars on the road may shift attention towards the Magnite. Further growth in sales is anticipated.
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