Mahindra XUV 3XO Shatters Booking Records In India: 50,000 Units Booked In Just 1 Hour

Published: Saturday, May 18, 2024, 15:45 [IST]

In a striking start to its launch, the Mahindra XUV 3XO has set a new record in the Indian automotive market, achieving 50,000 bookings within just an hour of its booking commencement. This milestone has made the XUV 3XO the fastest-selling model in the sub 4 meter SUV category.

New Mahindra XUV 3XO Hits Record Bookings

The overwhelming interest in the XUV 3XO was evident right from the start, with over 27,000 bookings made in the first 10 minutes alone. This response highlights the vehicle's appealing attributes such as its eye-catching design, luxurious interiors, cutting-edge technologies, and superior safety features.

Veejay Nakra, President of the Automotive Division at Mahindra & Mahindra Ltd., expressed his pride in the vehicle's success, emphasizing that it underscores Mahindra's commitment to innovation and exceeding customer expectations.

Production & Delivery

To accommodate the high demand, Mahindra has significantly increased its manufacturing capacity. With 10,000 units of the XUV 3XO already produced and a plan to manufacture 9,000 vehicles monthly, Mahindra assures timely deliveries, which are expected to commence from May 26, 2024.

The XUV 3XO impresses with its performance, featuring top-tier turbo engines that provide a blend of power and fuel efficiency. Notably, the mStallion TGDi model boasts a rapid acceleration from 0 to 60 km/h in just 4.5 seconds, alongside an impressive fuel efficiency of 20.1 km/l for the manual transmission variant.

Tech & Safety Features

Technology enthusiasts will find the XUV 3XO particularly appealing, with its more than 80 Adrenox features, dual 26.03 cm HD screens, wireless connectivity for Android Auto & Apple Carplay, and built-in Alexa.

It also caters to audiophiles with a top-of-the-line Harman Kardon Premium Audio system. Safety is a top priority, with the XUV 3XO being the first in its segment to offer Level 2 ADAS, including 10 advanced driving assistance features and radar technology for enhanced collision warnings and Automatic Emergency Braking (AEB).

Adding to the XUV 3XO's charm is the largest-in-class Skyroof, which enhances the overall driving experience. The vehicle also features a 360-degree surround view system with a blind view monitor, increasing driver confidence and convenience.

DriveSpark Thinks

This record-setting start for the Mahindra XUV 3XO not only highlights the brand's strong position in the Indian automotive market but also sets a high standard for the sub 4 meter SUV segment, promising an exciting future for Mahindra and its customers.