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KGM Motors Celebrates 70 Years With Special Customer Rewards
KGM Motors, previously known as SsangYong, is celebrating its 70th anniversary this year. The company has a rich history dating back to 1954, marked by significant milestones and a steadfast commitment to quality and customer satisfaction. To commemorate this occasion, KGM Motors is offering a special promotion for customers who test drive any vehicle in its range at participating dealerships between 3rd July and 30th September 2024.
Customers who take a test drive during this period will receive a £70 Amazon voucher via email, with no purchase necessary. Additionally, those who decide to purchase a vehicle will be entered into a prize draw with seven chances to win a share of £70,000. Each of the seven winners will receive £10,000. Registrations must be completed by 30th September, and the prize draw will take place on 10th October 2024 with an independent adjudicator overseeing the process.
Kevin Griffin, Managing Director at KGM Motors UK, expressed his excitement about the anniversary celebrations. He stated, "Celebrating our 70th anniversary is a significant milestone for us, and we are thrilled to share this moment with our valued customers to honour our rich heritage. We recognise that purchasing a vehicle is a significant decision, and we are dedicated to providing exceptional value and an outstanding ownership experience."
Griffin added that the special incentives aim to make the car-buying process more rewarding and enjoyable for customers. He emphasised KGM Motors' commitment to innovation and excellence, ensuring that the brand continues to meet and exceed customer expectations in the UK.
KGM Motors was initially established in Korea in 1954, producing trucks, buses, and special purpose vehicles for export markets. This laid the foundation for the strong and reliable DNA of its products today. The company's headquarters are located in Seoul's Gangnam district, with its main manufacturing plant in Pyungtaek capable of producing 240,000 cars annually using the latest technology.
The company has also invested in a new factory in Pyungtaek specifically designed for producing pure-electric vehicles. This move aligns with KGM Motors' focus on innovation and adapting to changing market demands.
Expansion in the UK Market
Bassadone Automotive Group acquired KGM UK's distribution rights in 2011. Operating as KGM UK Limited, it serves as the official importer and distributor of KGM vehicles, parts, and accessories in the UK. The company has undergone significant transformation recently with a new management team and growth strategy focused on expanding its dealer network to 80 locations by 2024.
KGM UK offers customers a full range of SUVs and pick-up trucks with generous specifications at value-for-money prices. This approach aims to provide UK customers with high-quality vehicles that meet their needs without breaking the bank.
Terms and Conditions
The test drive event runs from 3rd July 2024 to 30th September 2024 inclusive. All test drives must be completed by 30th September 2024 to qualify for the £70 Amazon voucher offer. A test drive must be carried out at a participating KGM franchised dealership. Employees of KGM Motors UK or its franchised partners are exempt from this offer.
The competition to win a £10,000 share of £70,000 includes registrations from 1st July 2024 to 30th September 2024 inclusive. New KGM vehicles only; pre-registration or used vehicles are excluded from this offer. The prize draw will take place on or around 10th October 2024 in the presence of an independent adjudicator.
For more information on KGM Motors' award-winning line-up or to book a test drive, customers can visit KGM Motors Test Drive Booking. For any questions regarding KGM UK's introductory offer or terms and conditions related to Amazon vouchers or prize draws, customers can contact customer services at [email protected].
This celebration marks not just an anniversary but also highlights KGM Motors' ongoing dedication to delivering quality vehicles while rewarding loyal customers through special promotions.
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