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INFINITI Secures Second Place In J.D. Power Sales Satisfaction Index For Premium Brands In 2024
INFINITI has achieved remarkable success in client satisfaction, securing the second position among premium brands for two consecutive years. With an impressive score of 840, INFINITI surpasses its competitors across all buyer index categories and ranks second in the Premium SUV segment. This accomplishment highlights INFINITI's commitment to providing an exceptional car-buying experience.
For 35 years, INFINITI has focused on delivering a superior car-buying experience. This dedication remains unchanged as they celebrate their anniversary this month. Bob Welby, senior director of Operations at INFINITI USA, expressed pride in their retailers and support teams for consistently offering a seamless premium brand experience.
The J.D. Power 2024 U.S. Sales Satisfaction Index (SSI) StudySM has recognised INFINITI's excellence by ranking it second among premium brands. For 13 years straight, INFINITI has been a top-five premium brand in the SSI study, with an overall score of 840 for 2024, surpassing the premium average of 818.
INFINITI's focus on client satisfaction includes initiatives like INFINITI NOW, allowing clients to start their car-buying journey online and connect with local retailers. The brand also leads in using technology throughout the sales process, including the patented ICAR-XTM sales and service app.
The SSI Study by J.D. Power offers a detailed analysis of new-vehicle purchase experiences from clients' perspectives. It evaluates buyer and rejector satisfaction across eleven factors such as delivery process, retailer personnel, negotiation, facilities, and retailer websites.
Global Presence and Manufacturing
INFINITI Motor Company is headquartered in Yokohama, Japan, with operations worldwide including regional offices in the Americas, China, and Dubai. Their premium automobiles are manufactured in Japan, North America, and China. Design studios are located in Atsugi-Shi near Yokohama, London, San Diego, and Shanghai.
Vehicle delivery processes, negotiation strategies, sales paperwork efficiency, and retailer facilities have all contributed to INFINITI's strong performance in client satisfaction rankings. These elements ensure that customers receive a comprehensive and satisfying purchase experience.
The upcoming all-new 2025 INFINITI QX80 will continue to uphold the brand's reputation in the Premium SUV category. This model is expected to further enhance customer satisfaction through its innovative features and design.
INFINITI's achievements reflect its unwavering commitment to excellence in client satisfaction within the automotive industry. The brand continues to strive for seamless interactions with customers through its dedicated retail network and advanced technological solutions.
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