Driving Decarbonization In America - A Three-Part Series On CO2 Emissions And Sustainable Mobility

The automotive industry is undergoing a significant transformation, with new ownership models, advanced connectivity, and innovative electrified powertrains. This shift towards electrification raises questions about its necessity and impact on consumers. At the heart of this transformation is the issue of carbon dioxide (CO2) emissions and their effect on climate change.CO2 is essential for sustaining life on Earth, but an imbalance in its levels can lead to a warmer average temperature and accelerate the effects of climate change. While natural sources contribute to CO2 emissions, human activities, including transportation, are major contributors. In fact, the transportation sector accounts for 28% of greenhouse gas emissions in the United States.Recognizing the urgent need to reduce CO2 emissions, governments, companies, and individuals are taking steps to combat this issue. Regulations, incentives, and innovative technologies are being deployed to address the problem. To shed light on these critical topics, Bader Media Group has produced a three-part video series called "Driving Decarbonization in America," funded by Toyota.Hosted by Ross Butler with field reporting from Neka Zang and Ariana Cohen, the series explores CO2 emissions and the efforts being made in the automotive industry to reduce or eliminate them. The series delves into the various vehicle types, powertrains, and technologies that have shaped and continue to shape the industry landscape.Toyota, as the world's largest manufacturer, provides valuable insights into their multi-pathway approach to vehicles and technology. The series also features interviews with other companies dedicated to driving decarbonization. The series will be aired on MotorTrend TV and will be available on the DISCOVERY GO App and DISCOVERY+ Streaming.Throughout the series, viewers will gain knowledge from subject matter experts such as industry analysts, researchers, engineers, think tanks, and company executives. These experts will discuss the significance of carbon dioxide emissions and how collective efforts are driving decarbonization.The series also explores the different types of low- and zero-emission vehicles available today, including hybrid, plug-in hybrid, fuel cell, and battery electric vehicles. Viewers will learn how these choices can help reduce carbon dioxide emissions.Additionally, the series examines the growing importance of automotive batteries and the need for innovations in battery recycling and supply chain logistics. It also addresses the issue of existing vehicles that are not electrified and explores solutions to reduce CO2 emissions from these legacy vehicles.Another topic covered in the series is the role of electric vehicles in utility and energy systems. The possibility of bidirectional charging, where electricity can be taken off the grid to charge vehicle batteries and vice versa, is explored. The series also raises questions about the best time to charge vehicles and the source of electricity used.Join Ross Butler on his journey as he explores the future of transportation and the impact of CO2 emissions in this engaging three-part series. Gain valuable insights from industry experts and discover how collective efforts are driving decarbonization in America. Stay tuned for the premiere of each episode on MotorTrend TV and streaming platforms.Episode 1: June 17, 2024, 5:00 PM – 5:30 PM (ET/PT)Episode 2: July 19, 2024, 5:00 PM – 5:30 PM (ET/PT)Episode 3: August 26, 2024, 5:00 PM – 5:30 PM (ET/PT)All Three Episodes: August 31, 2024, 9:00 AM – 10:30 AM (ET/PT)Don't miss this opportunity to learn about the future of transportation and how we can collectively reduce CO2 emissions.