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CASE India Enhances Southern Reach With New Vijayawada Dealership
CASE Construction Equipment, a brand under CNH, has broadened its reach by introducing a new dealership in Vijayawada. The facility, known as SEPS (Srinivasa Edifice Power Services), is situated in Srinivasa Nagar Bank Colony. This new location will provide a wide array of products, along with extensive after-sales support and spare parts.
The dealership will also serve nearby areas including Guntur, Krishna, East and West Godhavari, Vishakapatnam, Vijayanagaram, and Srikakulam. This strategic expansion aims to meet the growing demands of the construction sector in these regions.
Strategic Partnership for Growth
Shalabh Chaturvedi, Managing Director of CASE Construction Equipment – India & SAARC region, commented on this partnership: "The opening of this dealership in Vijayawada marks a significant enhancement of our market footprint in southern India. This facility is strategically located to serve the growing demands of the region's construction sector, offering a complete range of innovative products and services."
This advanced facility will feature CASE's entire range of construction machinery and deliver an all-encompassing customer experience. It includes amenities such as a fully equipped workshop and a training and conference room.
Comprehensive Customer Experience
The new dealership will also have genuine parts available, a team of skilled sales and service engineers, an upcoming telematics centre, and a customer lounge. These features aim to enhance customer satisfaction by providing comprehensive support.
CASE Construction Equipment has been a global leader since 1842 and entered the Indian market in 1989. It has maintained its leadership in the Vibratory Compactor segment and is also prominent in the backhoe loader segment.
The company manufactures Made-in-India products at its state-of-the-art facility in Pithampur, Madhya Pradesh. These products cater to both domestic needs and export markets across more than 105 countries.
This expansion reflects CASE’s commitment to supporting infrastructure development through reliable equipment and robust after-sales services. The new dealership aims to ensure that customers are well-equipped for modern construction challenges.
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