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BMW Launches JOY Days: Exclusive Festive Offers & Finance Plans For Luxury Vehicle Owners
BMW's festive campaign, BMW JOY Days, has kicked off, presenting attractive financial offers through the BMW 360º finance plan across a diverse selection of models. This initiative allows customers to pick the best deals tailored to their needs by reaching out to their closest BMW dealerships.
The offers cover several BMW models including the BMW 2 Series Gran Coupe, BMW 3 Series Long Wheelbase, BMW X1, BMW X5, as well as the all-electric BMW iX1 and BMW iX. This extensive range ensures that there is a BMW for every preference and requirement during this festive season.
Mr. Vikram Pawah, President and CEO of BMW Group India, remarked, "BMW JOY Days will electrify the festive season with irresistible offers to bring home a BMW during the most auspicious times. BMW India Financial Services offers tailor-made financial plans to secure your BMW ownership throughout the customer journey from all aspects. Thanks to attractive rate of interests, comprehensive EMIs, assured buy back values and many more benefits, it is the best time to own a BMW. With BMW JOY Days, we invite you to step into a world of luxury and innovation with complete peace of mind and enjoy exceptional experiences that last a lifetime."
The BMW 360º finance plan is structured to offer comprehensive and flexible packages for the models available, aiming to reduce the overall ownership cost in the long term. This initiative underscores BMW's commitment to providing financial solutions that enhance accessibility to their luxury vehicles.
Customers looking to finance their dream BMW can take advantage of low-interest rates starting from just 7.75% per annum. This initiative is designed to make BMW ownership more accessible and affordable for a wider audience.
Moreover, the EMI plans are highly competitive, starting from INR 49,999, which are up to 40% lower than standard rates. These plans are inclusive of BMW Service Inclusive and registration charges*, adding significant value to the overall package.
The 'Assured Buyback Value' feature guarantees customers a predetermined value at the end of their loan tenure, providing a sense of security and financial predictability. For some models, the buy-back value during the BMW JOY Days can reach up to 74%, based on the ex-showroom price rather than the actual transaction price, ensuring customers enjoy a better return on their investment.
Additionally, BMW offers exclusive corporate and trade-in benefits. The BMW Corporate Advantage Programme provides special pricing on various models, reducing the acquisition cost. The trade-in option offers a fair value, transparent evaluation, hassle-free documentation, and a complimentary inspection service at the customer's location, further enhancing the appeal of the BMW JOY Days campaign.
BMW Service Inclusive is part of the package, offering peace of mind by covering all regular maintenance work. This includes vehicle checks, engine oil service, and replacements for air filters, fuel filters, micro filters, spark plugs, and brake fluid, ensuring BMW owners enjoy a worry-free ownership experience.
BMW JOY Days is an eagerly anticipated annual campaign that provides customers with the best deals on BMW products, services, aftersales, and lifestyle accessories. It's an opportunity to step into the world of BMW luxury and innovation with attractive financial offers designed to make the dream of owning a BMW a reality.
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