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Nissan has partnered with Zoomcar and Orix as it pushes its 'Nissan Intelligent Ownership' subscription service to more customers. The 'Nissan Intelligent Ownership' subscription service is currently available in the cities of Delhi NCR, Bangalore, Chennai, Mumbai, Hyderabad and Pune.
Speaking about the partnership, Rakesh Srivastava, Managing Director, Nissan Motor India said, "Customer's lifestyle is progressively evolving and this initiative by Nissan, Zoomcar & ORIX empowers the customer on being asset-lite with strong saving potential. The Nissan Intelligent Ownership subscription plan is very innovative with Share-Back in the subscription space as its affordable, flexible and provides enjoyable car ownership experience with saving potential for Nissan and Datsun customers."
Talking about the new partnership with Nissan and Orix, Greg Moran, CEO & Co-Founder Zoomcar said, "We are delighted to partner with Nissan Motor India and ORIX to offer flexible subscriptions as an alternative to vehicle ownership. It is simply the most affordable and quickest way of acquiring a seamless personal mobility option. At an overall level, Zoomcar continues to focus on adding enterprise partners such as Nissan to our industry-leading vehicle subscription-based enterprise software program. The flexibility, convenience, and inherent affordability of car subscriptions will continue to attract new segments of customers to personal mobility, and we're thrilled to be a major part of this transformation."
Sandeep Gambhir, Managing Director and CEO, ORIX Auto Infrastructure Services Ltd. (OAIS) said that "Subscription is clearly emerging as a great new channel for customers to drive their preferred Cars. We are witnessing an increased need from customers to have personalized and customized solutions and flexible ownership options as against the traditional ways of owning cars, and Subscription does just that. ORIX India and Nissan have been working closely on this initiative over the last couple of months and in line with Nissan's vision customer-centric product offering and add more flexibility, we are confident that the flexibility and the convenience of the subscription offering with surely tick the right boxes in customers mind and would enable more and more customers to drive Nissan vehicles."
The Nissan Intelligent Ownership subscription service allows customers to subscribe to a car instead of owning it outright. Customers can just book the Nissan car that they want online and choose the variant and the subscription time — 24, 36 or 48 months. Once the car is ready, subscribers can just head to their dealership and pick up the vehicle.
Currently, subscribers have a standard distance limit of 10,000 kilometres per year. But they can raise this by 12,000, 15,000 and even 18,000 kilometres. However, raising the distance limit also increases the monthly subscription amount for the vehicle.
Nissan is currently offering the Maginite and Kicks SUVs to customers looking to subscribe. Nissan along with Zoomcar and Orix are currently offering 21 subscription plans for the two SUVs.
Subscription prices for the Kicks start at Rs 23,501 per month (for the 48 months, 10k km/year plan) and can go as high as Rs 35,470 (for the 24 months, 18k km/year plan). Prices for the Magnite range from Rs 14,228 (for the 48 months, 10k km/year plan) to Rs 21,088 (for the 24 months, 18k km/year plan). Subscribers have the option of buying the car outright when the subscription period comes to an end.
The plans cover all maintenance costs including scheduled and unscheduled repairs, tyre and battery replacement, 24x7 roadside assistance, cost of paperwork, zero depreciation insurance, registration fee, road tax and RTO expenses. It also comes with FASTag, standard accessories and a pick-up and drop facility.
Thoughts On the Nissan Intelligent Ownership Subscription Service
Nissan's subscription service brings a totally different way of owning a car to its Indian customer base. With subscriptions services for other everyday services becoming common, is it really that surprising to see cars joining that list?