Mahindra’s Chief Marketing Officer Vivek Nayer Resigns After 15-Years In The Organisation

Updated: Thursday, May 7, 2020, 13:41 [IST]

Vivek Nayer has announced that he will be stepping down from his role as Chief Marketing Officer at Mahindra Group Corporate Brand. Vivek Nayer took to Twitter to make the announcement of his departure from the brand, which he has been part of for 15 years.

He tweeted out,

"When a journey begins, it also has to end one day! After almost 15 years, I bid adieu to the Mahindra Group today. It has been such a fantastic ride - some great experiences, huge learnings, several awesome memories & so many great friends made. Thank you all."

Vivek joined Mahindra Group back in 2005. He started off in the company as the Senior Vice President, Marketing. Over the 15 years in the group, he rose to the position of Chief Marketing Officer, Automotive Division of Mahindra.

Previous to his 15-year stint at the home-grown automotive manufacturer, Vivek Nayer has also worked for various other non-automotive brands as well, including Voltas and Reckitt Benckiser.

Talking about Mahindra, the automotive manufacturer themselves have had to shut down all operations in India, since the 24th of March 2020. This is due to the current COVID-19 pandemic, which has put the country under lockdown.

The lockdown period has been recently extended to the 17th of May. However, state authorities have allowed multiple vehicle manufacturers to restart operations. Although, companies will have to do it in a phase-wise manner and ensure all government guidelines regarding social distancing and safety measures are being followed.

Amidst the lockdown, Mahindra has worked closely with both the central and state government to offer any all support to fight the coronavirus in the country. The company is currently working on manufacturing ventilators, PPEs and other medical equipment. These are being distributed to all doctors, healthcare officials and government hospitals in the country, treating COVID-19 patients.

Thoughts About Vivek Nayer Stepping Down From His Role In Mahindra

Vivek Nayer finally bids adieu to the Mahindra Group after a span of being in the organisation for 15 years. DriveSpark wishes Vivek Nayer the best of luck and success in all his future endeavours.