Michelin Launches LTX Force Tyres For SUVs In India

French tyre manufacturer Michelin has launched new range of SUV tyres in India called as LTX Force.

By Sukesh

Published: Wednesday, June 7, 2017, 13:00 [IST]

French tyre manufacturer Michelin the new range of SUV tyres in the Indian market. The Michelin LTX Force tyres for SUVs will be available across the country.

Michelin claims that the newly launched LTX Force tyres will offer durability, on road grip and high traction on off-road conditions. The launch of new tyres will further strengthen the company's product portfolio.

Michelin Launches LTX Force Tyres For SUVs In India

The utility vehicle market is the rapidly growing segment in the country. As per industry estimates, one in four vehicles sold last year was an SUV. Indian buyers are opting for SUVs rather than small cars.

Michelin LTX Force tyres use Compact Tread Technology which gives the tyre an excellent durability and better grip. The endurance races inspired the tread patterns on the tyres.

The new tread pattern offers more surface contact for durability and better traction. The company claims that the LTX Force tyres will last 30 percent more compared to other tyres in the same segment.

Mohan Kumar, Michelin India Commercial Director, said, "Our LTX Force is an all-rounder and is ideal for SUV owners who regularly use their vehicle on both paved and unpaved road."