Mahindra Racing’s #DrivenByDesign Contest is Back

Mahindra Racing has launched the second edition of the #DrivenByDesign contest. The contest invites racing fans to design the race suit for Nick Heidfeld.

By Sukesh

Mahindra Racing recently launched the second iteration of its popular competition - #DrivenByDesign. The contest invites racing fans, which it calls 'Passioneers' to design the race suit for its driver Nick Heidfeld.

Mahindra Racing’s #DrivenByDesign Contest is Back

Nick Heidfeld is an ex-Formula One driver, who now drives for the Mahindra Racing Formula E team. Nick has been successful in Formula E racing, achieving several podium finishes in past races. The upcoming Berlin race is special to him as it is his home race.

Mahindra Racing’s #DrivenByDesign Contest is Back

To enter the #DrivenByDesign contest, all you have to do is visit the microsite - cliquestaging.com/mahindra-drivenbydesign. Now, you are just three steps away from meeting Nick.

Mahindra Racing’s #DrivenByDesign Contest is Back

Download the kit, design the race suit and upload it back onto the microsite. The contest closes on May 14, 2017, at 23:59 Indian Standard Time. Nick will pick the winning design which will be unveiled across social media platforms on May 18, 2017.

Mahindra Racing’s #DrivenByDesign Contest is Back

He will wear the winning design at the Berlin ePrix. The winning passioneer will get a chance to meet Nick and hand the race suit over to him personally during the race.

Mahindra Racing’s #DrivenByDesign Contest is Back

Mahindra Racing Formula E Team Principal, Dilbagh Gill said, "The #DrivenByDesign competitions are an initiative aimed at making our fans an even more integral part of the Mahindra Racing family."

Mahindra Racing’s #DrivenByDesign Contest is Back

Gill added, "This #DrivenByDesign competition is their chance to become a part of the team, get involved and to harness that same ingenuity, passion and drive that is so crucial to success on the race track."

Mahindra Racing’s #DrivenByDesign Contest is Back

Previously, in a contest Mahindra asked the fans to design the livery of the team's season three Formula E car. The team received an overwhelming 281 entries from 41 countries, including 72 entries from India.

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Article Published On: Friday, May 5, 2017, 17:51 [IST]
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