Czech car manufacturer Skoda will be launching a plug-in hybrid variant of the Superb in 2019. It will be followed by a pure battery-electric car launch in 2020.
This was stated by Skoda Auto Chief Executive Bernhard Maier during the launch of Skoda Kodiaq. He said that the electric Skoda Superb will be based on the Volkswagen Passat GTE.
The Superb hybrid will be followed by further models including a new seven-seater SUV. Maier said, "We will start with the Superb as it has the strongest following in China, which is where we anticipate the greatest demand coming from."
He added, "Some will say we are late to the market, but actually we see 2019 as being a point where demand for such cars will actually start to build to a level that is strong enough to bring down costs."
Maier further stated that as a brand Skoda does not need to be first in the market. All it needs to do is offer technology at an affordable price.That's why the manufacturer is targeting 2019.
The pure electric car from Skoda will slot within the Volkswagen's ambitious electric car strategy which was highlighted by Volkswagen ID at the 2016 Paris Motor Show.
The next generation electric cars will be based on the company's MEB platform. Although Maier stressed that the design of the car will be done by Skoda.
Maier further said, "I cannot tell you much, but I promise this all-new car will be awesome. "The advantages of lots of space in a smaller footprint play to Skoda's strengths for offering good value."
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