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JLR Sues Chinese Automaker For Copying Design – Which One Is It Now?
The Chinese seem to be getting away with copying designs and the Jaguar Land Rover (JLR) does not seem very happy after Jiangling has copied the design of the Evoque. The Land Rover Evoque is one of the best looking SUVs out there and copying that design has made JLR sue the Chinese company.
JLR, which is owned by Tata Motors has said 'Jiangling has been sued with a newly filed complaint on a court in eastern Chaoyang district of Beijing." JLR has sued Jiangling for "copyright and unfair competition".
The chinese company has copied the Land Rover Evoque's design to create a vehicle called the Landwind X7. The SUV features very similar styling to the Evoque. The Landwind X7, being a locally made vehicle, sells for one third of the Evoque's price. This could harm JLR's sales in China, since it is the biggest car market in the world.
If the court decides to favour JLR, other carmakers could soon follow what JLR did since many carmakers are facing the design copying trend.
The Landwind X7 was unveiled to the world during the end of 2014 and went on sale the following year.