Volkswagen Drop Touareg From Its India Portfolio

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German automobile manufacturer Volkswagen has a wide range of vehicles on offer globally. They currently offer a mix of products in India as well. They include vehicles like Polo, Cross Polo, Vento, Jetta and Touareg.

Volkswagen, however, have silently dropped its Touareg SUV from its India offering. The vehicle was brought to India as Completely Built Unit(CBU). It has tough competition from fellow German manufacturer Audi, BMW and Mercedes.

volkswagen touareg india

The Touareg by Volkswagen is a well built vehicle with excellent off-road capabilities. Their SUV did not appeal to most Indians as the competition offer more face value than the VW brand. Indians love to show off and owning an Audi, BMW or Mercedes SUV is considered more prestigious.

The Indian spec Touareg was provided with a V6 3.0-litre TDI mill from Volkswagen. The diesel engine generates 550 Nm of peak torque, along with maximum power of 240 bhp. Volkswagen assembled its SUV in Slovakia and then shipped it to India as a CBU.

volkswagen compact sedan

Volkswagen provided its SUV with an 8-speed automatic transmission gearbox. The SUV had several creature comforts within its cabin, along with premium interiors. Pricing of the vehicle was a major factor that worked against their offering.

The German automobile manufacturer has decided to work on products that will get them mass sales. Volkswagen will be launching a compact SUV and compact sedan in India, which are fast growing segments. Their goal is to launch these products in the coming two year.

Story first published: Saturday, November 8, 2014, 11:43 [IST]
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