Tata Motors To Triple Export Of Commercial Vehicles By 2018-19

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One of India's largest automobile manufacturers, Tata Motors is eyeing increasing its exports three folds by 2018-19, by setting foot in Russia and ASEAN regions.

The automaker, who currently exports its commercial vehicles to Africa and the Middle East, is targeting unexplored regions to attain its sales target.

Ravi Pisharody, the Executive Director for Commercial Vehicles at Tata Motors said, "This fiscal we are going to export around 50,000 units. Going ahead, we have set a target to treble the number to 1.5 lakh units in the next 3-4 years."

"With the Prima range of trucks, we now have the product and we are ready for a bigger push as far as exports are concerned. We now have the capability to cater to developed markets in addition to the neighbouring countries where we have been strong."

The Executive Director said that the company has highlighted a few places like Eastern Europe, Russia and ASEAN which could be very potential and key markets for Tata.

The company has recently appointed a distributor in Russia to meet market demands and is ready to launch the Prima truck range.

Pisharody said the Prima truck range is currently being tested with the Euro V engines for Russian market and the company is ready to launch it in 2015.

Tata Motors currently exports trucks, buses, pick-up truck Xenon XT and mini truck Ace to various markets around the world and is planning to export its Light Commercial Vehicle (LCV), Ultra next year.

Story first published: Friday, November 21, 2014, 14:27 [IST]
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