Lamborghini New Ad Personam Personalization; Geneva 2014

By Ajinkya

Updated: Monday, May 5, 2014, 11:53 [IST]

Now when you buy a Supercar like a Lamborghini Aventador, you want exclusivity. However, of late many people have purchased the Italian Supercar and eventually you will pass by one similar to what you're sitting in.

Lamborghini has however, renewed their ‘Ad Personam Personalization'. This will allow owners to customise their Aventadors to minute details. Adding a personal and one of a kind Lamborghini.

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The Italian Supercar manufacture will showcase it's fully customized Aventador at Geneva Motor Show 2014. The customization is not limited to exteriors, even interiors can be done to the smallest of details.

Lamborghini Ad Personam Personalization

Lamborghini wants their customers to enjoy exclusivity and not have a car similar to another. They have updated their ‘Ad Personam Personalization' program, to help customers customize their Aventadors.

Lamborghini Ad Personam Personalization

The customisation will include Lamborghini's Forged Composite inserts on the front spoiler, air intake and rear spoiler a carbon-fibre material from Lamborghini.

Lamborghini Ad Personam Personalization

The door sills, instrument cluster cowl, entertainment controls and screen trim in the interior of Aventador can be customized. It will also sport premium semi-aniline leather, which is the highest quality of leather available.

Lamborghini Ad Personam Personalization

Customers can use the Ad Personam program to configure their vehicles directly at the Lamborghini plant in Sant'Agata Bolognese, Italy. They will be assisted with a dedicated specialist to ensure the vehicle produced is unique, as well as fits Lamborghini's brand and traditions.