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Audi India Celebrates 2 Million Likes With Contest
Facebook milestones mean a lot to companies and automobile manufacturers are no different. We have seen a few automakers celebrate on getting significant number of ‘likes'. For instance, Porsche celebrated 2 million ‘likes' by developing a special Cayman S that had the profile pictures of the 2 million fans integrated into its red-tinted paint job. Audi India has now received the 2 million ‘likes' milestone and it is celebrating in a more traditional way - by announcing a contest.
Participating in #LoveAudi on Twitter will get you an opportunity to win many Audi merchandise or even get to enjoy an Audi Q3 for a weekend. One lucky winner thought, will get to watch Aditya Patel race for the first time in Europe.
India has proved to be an important market for Audi and the fan following on Facebook is proof enough. In terms of Facebook likes India comes only second to the United States, which has over 6 million ‘likes'. Audi estimates that in term of sales India will soon be its tenth largest market.
Michael Perschke, Head, Audi India said, "Appreciation from 2 million fans on Facebook is a testimony of Audi'sgrowing popularity amongst youth and the aspirational value that they associate with our brand. A mix of highly engaging content, fun contests and consistent messaging were the key factors that have helped us in reaching this milestone. Our Facebook wall is plastered with love and support from fans. Audi has clearly and successfully demonstrated that it is the coolest brand in India."
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