Renault Group UK And RAC Partnership Honoured With Customer Experience Brand Of The Year At CCA Awards 2025
Renault Group UK and the RAC have been recognised at the CCA Global Excellence Awards 2025, winning the 'Customer Experience Brand of the Year' accolade. This award highlights their dedication to customer satisfaction and innovation within their industry. The partnership also secured the 'Best BPO Partnership' award, showcasing their effective collaboration in delivering exceptional customer experiences.
The partnership between Renault Group UK and the RAC began in 2014. It focuses on roadside assistance, customer contact centres, and digital experiences. Their collaboration has consistently delivered high-quality service across all Renault Group UK brands. This includes service centres, roadside assistance, and digital interactions.

The CCA Awards have been a benchmark for over 25 years. They recognise excellence in innovation, resilience, and performance across sectors. This year’s awards celebrated organisations that excel in customer-centric strategies and innovative practices. These efforts set them apart in their industries by achieving high levels of customer satisfaction.
Accepting the award at DoubleTree By Hilton in Glasgow, Mathieu Mignon, Director of Aftersales at Renault UK, expressed pride in the achievement. He stated: "I want to take a moment to recognise the outstanding achievement Renault Group UK have accomplished together with the RAC. This award is a true testament to the strong partnership between us, as well as our unwavering commitment to prioritising our customers’ needs."
Peter Tilbury, Head of Customer Care at Renault Group UK, highlighted their decade-long partnership's success. He noted: "Our two companies have been working together for over a decade, and this latest win highlights the success of our partnership in providing a comprehensive level of customer service across all Renault Group UK brands, including through our service centres, roadside assistance and digital interactions."
Innovative Solutions for Electric Vehicles
Both companies are known for prioritising customers in their business models. They aim to offer seamless experiences across all touchpoints. Recently, they have focused on supporting electric vehicle customers with EV Boost and All-Wheels-Up recovery systems.
This marks the second recognition for Renault Group UK and RAC at the CCA Awards. They were previously honoured in 2022 for Global Excellence in Business Process Outsourcing Collaboration.
Renault continues its transformation with its 'Renaulution' strategic plan. It aims to become more competitive with an electrified range while embodying modernity and innovation in technology and mobility services within the automotive industry.


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