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Audi India Achieves 37% Sales Growth In Q2 2024, Expands Pre-Owned Business
Despite facing supply chain disruptions, Audi India reported sales of 1,431 units between April and June 2024, reflecting a 37% growth compared to Q1 2024 and a 6% decline compared to Q2 2023. The company remains optimistic about the long-term potential of the Indian market and increasing demand for premium mobility solutions.
Balbir Singh Dhillon, Head of Audi India, stated, "While the supply situation in Q2 2024 has improved compared to Q1, 2024; it still played a limiting factor on our sales performance. We are confident that our supplies will normalize during the second half of this year and we will be able to better serve customer demand. It is important to emphasize that demand remains strong across our vast product portfolio and we are very optimistic about long-term growth of luxury mobility in India, including this year."
Audi Approved: Plus Pre-Owned Car Business Growth
The pre-owned car business, Audi Approved: plus, experienced a robust growth of 33% during April-June 2024 compared to the same period last year (11% growth vs Q1 2024). With 27 Audi Approved: plus facilities operating across major hubs in India, the brand plans to expand further by adding three more pre-owned car facilities within this year.
Audi India's Product Portfolio
Audi India offers a diverse product portfolio that includes Audi A4, Audi A6, Audi A8 L, Audi Q3, Audi Q3 Sportback, Audi Q5, Audi Q7, Audi Q8, Audi S5 Sportback, Audi RS5 Sportback, Audi RS Q8, Audi Q8 e-tron, Audi Q8 Sportback, Audi e-tron GT and Audi RS e-tron GT.
Despite challenges posed by supply chain disruptions in the second quarter of 2024, Audi India maintains a positive outlook on the country's market potential and customer demand for premium mobility solutions. The company expects supply issues to normalize in the latter half of the year and continues to focus on expanding its pre-owned car business.
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