Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

New Audi Logo Rumours & Details: German luxury car manufacturer, Audi AG might introduce a new and updated logo in the near future. The automotive world and Audi fans, in particular, are conducting serious discussions on the internet regarding the same. There are quite a lot of rumours about Audi's new logo too. Read on to know more details.

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

From the images shared by QuattroWorld, it is evident that Audi has opted a more modern and minimal design theme for the logo. Essentially representing the same four-ring philosophy, the major change is just that the rings have been trimmed at their intersections. The second logo, however, gets the intersection at the middle.

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

The two patent logos were trademarked in the US and Germany; two of the main markets for the Ingolstadt-based car manufacturer. Since these are first-leaks, we cannot exactly confirm when they will be employed on future models, if at all they end up on the iconic large grilles.

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

Rumours suggest that the new Audi logos represent a possible split between their IC-engined products and EVs such as the new Audi e-tron SUV. Some others say that they showthe brand's new business strategy in terms of future sustainability.

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

In case you never knew, the current Audi logo denotes the 1932 auto union between four automotive brands: Audi, Horch, DWK and Wanderer; amalgamated together to set the base of the AUDI AG, or just ‘Audi' as we know it. Audi is now a subsidiary of Volkswagen Group and the latest update to the logo came in 2016 (the major overhaul happened in 2009).

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

As mentioned before, if the new logos indeed represent the upcoming all-electric products, it should've come on the new e-tron SUV. The all-electric five-seater gets a dual-motor setup, capable of producing a combined output of 355bhp and 561Nm of torque.

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

Car enthusiasts are also concerned if Audi might completely make a shift to electric vehicles and the patents are a part of the process. But nothing is sure now and we would have to wait and see what Audi intends with the new logo designs.

Audi Might Introduce A New Logo Soon — ‘Almost’ The Same Four Rings

Thoughts On The New Audi Logo Patents

The new ‘incomplete' Audi logo patents seem interesting but we still prefer the old four-ring design. Automotive manufacturers often make minor updates to their logos to showcase their prominent presence on the market but these two new logos could mean a bigger picture than that. What do you think of the new Audi logo designs?

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Read more on: #audi
Story first published: Monday, October 15, 2018, 13:23 [IST]
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