Tata Motors Unveils Manza In South Africa

Published: Saturday, October 8, 2011, 12:43 [IST]

Tata Motors, India's largest automobile company, today launched the luxurious Tata Manza sedan and the international Tata Prima range of premium commercial vehicles at the Johannesburg International Motor Show 2011. This is the first time Tata Motors has launched its passenger vehicles in South Africa. The company has a vehicle manufacturing plant in the African country where it currently builds commercial vehicles.

It has also displayed, for the first time, a wide range of other vehicles, laden with latest technologies delivering better comfort, convenience, performance and environment protection. In passenger vehicles, on display is the Tata Vista. Among commercial vehicles, the debutants include the Tata Venture, a multi-purpose vehicle, Tata Super ACE, the latest 1 tonne mini-truck, the Tata Xenon CNG, Tata Xenon 2.2 L Cargo Box, Tata Xenon 2.2 L Double Cab 4x4, Tata LPO 1623 CNG bus, the 65-seater, Tata LPO 1823 commuter bus, Tata Starbus Ultra range (also known as the Y1 Bus), V3TXF, 6X4 tractor from the Tata Novus range and the Tata LPTA 1623 4x4 truck.

Speaking on the occasion, Mr. P.M. Telang, Tata Motors' Managing Director - India Operations, said, "The new Tata vehicles being introduced in South Africa will bolster our already significant portfolio in the country. These introductions benefit from our innovations and learnings from South Africa's customers. We look forward to a deeper presence in South Africa, which is already a focus market for us."

The Tata Manza, with a feline aggressive appearance, is a new car sporting a new body on a new platform and new interiors. The spacious right inclination rear seats with a centre armrest allow one to sit back and relax, in a living room like comfort and ambience. The tilt adjustable power steering with a height adjustable driver seat allows comfortable driving posture. The driver information system on top of the central console provides information on fuel consumption and ambient temperature, while the sporty instrument cluster shrouded in the swoop of the soft-feel dashboard completes the styling statement."

A 2 DIN Music System offers connectivity with a USB port and Bluetooth connectivity through the Blue5. The safety features include a collapsible steering column, ABS and Dual Frontal Airbags amongst others. The drive refinement of the Tata Manza stems from the internationally-acclaimed Fiat 66 kw Quadrajet Diesel and Safire Petrol engines. Tata Manza has one of the most voluminous boot space in its class with a capacity of 460 litres.

The Tata Manza will be available across dealerships in South Africa next year.

Article Published On: Saturday, October 8, 2011, 12:10 [IST]

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