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Ather Energy Offers Up To ₹20,000 Discount On Rizta & 450 Series As PM E-Drive Subsidy Ends
Ather Energy has announced limited-period benefits of up to ₹20,000 on its electric scooters, including the Ather Rizta and the Ather 450 series. The offer comes at a time when the government's PM E‑Drive Scheme subsidy of ₹5,000 is set to be discontinued from March 31, 2026.
Ather Energy March 2026 Offers
Ather Energy has introduced these special limited-time offers for customers looking to purchase its Rizta and 450 series scooters. Customers can avail the benefits of up to ₹20,000, including a credit card discount of ₹10,000 and a cash discount of ₹6,500. Additionally, buyers will also receive an extended component warranty worth ₹3,500.
Ather Rizta
Interested customers can visit their nearest Ather Experience Centre to avail these benefits before the end of the month. With these offers, the Ather Rizta is now available at ₹1.04 lakh (ex-showroom, Mumbai). The family-oriented electric scooter offers a claimed IDC range of up to 159 km and comes with an 8-year battery warranty.
The Rizta also features Eco mode, a touchscreen dashboard, large and comfortable seats, reverse mode, Magic Twist regenerative braking, monoshock suspension, front disc brakes, live location sharing, skid control, emergency stop signal, fall-safe system, and advanced anti-theft alerts.
Ather 450
Meanwhile, the Ather 450S is available at ₹1.13 lakh (ex-showroom, Mumbai) and offers a claimed IDC range of 161 km with a top speed of 90 km/h. Ather Electric scooters are well known for their performance, build quality, and connected technology.
They also come with AtherStack Pro, a connected technology that is available via subscription. Its key features include City Cruise, Hill Hold Control, Crawl Control, pothole alerts, live cricket scores, Google Maps navigation, call & music control, WhatsApp on Dash, live location sharing, multi-mode traction control, dual disc brakes, advanced anti-theft system, and fall-safe technology.
With the PM E-Drive subsidy ending on March 31, this could be one of the best times to purchase an Ather electric scooter, as buyers can combine the existing offers with the government incentive. Currently, Ather remains one of the top-selling EV brands in India, competing with models such as the TVS iQube and Bajaj Chetak.
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