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Honda Motorcycle & Scooter India Celebrates 10 Million Activa Sales Milestone In Southern Region
Honda Motorcycle & Scooter India (HMSI) has reached a significant milestone in South India, selling over 10 million units of the 'Activa' scooter. This achievement underscores its popularity in states like Tamil Nadu, Karnataka, Telangana, Kerala, Andhra Pradesh, Puducherry, and the Andaman & Nicobar Islands. The Activa's enduring appeal has made it a top choice among scooters in the region.
Honda Activa's Journey
Introduced in 2001, the Honda Activa has transformed India's two-wheeler market. Known for its reliability and style, it quickly became a household name. In South India, the first 5 million sales took nearly 16 years to achieve by 2017. However, the next 5 million were sold within just seven years, reflecting its growing popularity.
HMSI's extensive network of over 1,700 touchpoints across South India has played a crucial role in reaching this milestone. This network ensures that customers have easy access to sales and service facilities throughout the region. The achievement highlights the trust and loyalty of HMSI's customers and dealer partners.
Mr Yogesh Mathur, Director of Sales & Marketing at HMSI, expressed gratitude for this accomplishment: "Achieving the 10 million Activa sales mark in the Southern region is a testament to the trust and loyalty of our customers. It reflects our relentless efforts to continuously keep innovating and provide exceptional value. We extend our heartfelt thanks to our customers and dealer partners for their support and are committed to deliver excellence in the years to come."
Expanding Product Line
Beyond Activa models in 110cc and 125cc versions, HMSI offers a diverse range of scooters and motorcycles. The Dio is available in both 110cc and 125cc variants. In motorcycles, there are nine models ranging from 100cc to 200cc segments including Shine 100, CD 110 Dream Deluxe, Livo, Shine 125, SP125, Unicorn, SP160, Hornet 2.0, and CB200X.
HMSI also caters to premium motorcycle enthusiasts through its BigWing Topline format for bikes ranging from 300cc to 1800cc in major cities. The BigWing format focuses on mid-size motorcycles between 300cc and 500cc. Models like CB350RS, CB300F, NX500 are part of this offering.
The Hornet 2.0 and CB200X are now available through BigWing showrooms as well. This expansion reflects HMSI's commitment to providing quality products across various segments while maintaining customer satisfaction with reliable service options.
The remarkable sales milestone achieved by Honda Motorcycle & Scooter India signifies not only the popularity of its products but also the effectiveness of its distribution network across South India. With continued innovation and dedication towards customer satisfaction, HMSI aims for sustained growth in the coming years.
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