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TVS MotoSoul 2023 Day 1: 4 Custom Ronins & Flat Track Experience Program Revealed
Hosur-based motorcycle manufacturer TVS concluded Day 1 of its MotoSoul event in Goa by showcasing 4 custom bikes based on the Ronin. TVS also announced the Flat Track Experience for Ronin customers.
Hosur-based motorcycle manufacturer TVS concluded Day 1 of its MotoSoul event in Goa by showcasing 4 custom bikes based on the Ronin. TVS also announced the Flat Track Experience for Ronin customers.
Day 1 of the second edition of the TVS MotoSoul which the firm states is the Ultimate Biking Festival for its customers saw several custom versions of the Ronin cruiser get unveiled to the world in Goa.
These 4 custom bikes show off the minimalist retro-modern looks of the Ronin but with custom design features. Germany's JVB Moto's custom Ronin is dubbed the 'Agonda' and is inspired by the Agonda beach in Goa.
Indonesian customization gurus, Smoked Garage, also showed off their take on the Ronin with a custom cruiser dubbed 'Musashi'. The custom bike takes its name from the legendary undefeated Samurai Miyamoto Musashi who was never defeated in the 61 duels he took part in.
India's very own custom cruiser specialists, Rajputana Customs, also showcased its take on the Ronin dubbed the Wakizashi. The Wazikashi was a smaller sword worn along with the Katana by Samurai warriors.
Not to be left behind by all the customizers, TVS's design team from its Factory Custom division showed off the SCR which looked quite ready for the flat track racing experiences the firm announced at MotoSoul 2023.
The TVS Flat Track Experience sees the firm make its way into Flat Track racing with the Ronin. This experience will see TVS offer Ronin customers offered the chance to train and experience flat track racing for themselves.
Speaking at the MotoSoul 2023, Sudarshan Venu, MD, TVS Motor Company said, "One of the key growth pillars for TVS Motor Company is global premiumization which will be driven by our flagship brands TVS Apache and TVS Ronin and their 5 million global community. We are happy to be back with the TVS MotoSoul 2023 Edition, which is a commitment to bring our community of riders and performance enthusiasts together and celebrate their camaraderie and passion for motorcycling. This year's event is set to be grander in every aspect, bringing in some action packed and unique experiences, as our customers witness new launches from the stable of TVS RONIN, engage with our racers and experts, participate in a host of sporting activities, and witness powerful performances."
Vimal Sumbly, Head Business - Premium at TVS Motor Company added, "Day 1 of TVS MotoSoul had a lot of exciting activities to engage with the the riding community and enthusiasts. We announced our foray into Flat track - a new form of racing while also unveiling a new custom world for TVS RONIN. The Ultimate Biking Festival is the perfect place to connect with like-minded individuals, discover new products and services, and immerse yourself in the vibrant culture of the biking world. We are really excited to host all the crazy motorheads here on Day 2 which will unseal a higher level of fun and madness."
Thoughts About TVS MotoSoul 2023: Day 1
Day 1 of TVS MotoSoul 2023 saw the Hosur-based motorcycle manufacturer show off 4 custom creations based on the Ronin while also announcing a Flat Track racing experience program for customers of its first cruiser. Day 2 of MotoSoul 2023 is set to offer up even more fun experiences, so watch this space.