Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Electric two-wheeler manufacturer Pure EV has launched its flagship electric motorcycle ETRYST 350 motorcycle in India at Rs 1.54 lakh (ex-showroom, India).

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Inspired by the 'Make In India' initiative by the Government of India, the Pure EV ETRYST 350 motorcycle has been completely designed, developed and manufactured in India at the company's technology and development centre in Hyderabad.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Highlighting the technological aspects of the developed product, Mr Rohit Vadera, Chief Executive Officer, PURE EV, said, "The launch of this high-performance motorcycle would be a demonstration of PURE EV's significant learnings in the powertrain design and development at our R&D centre. The core R&D activities of the company are aligned keeping in mind the expectations of the average Indian customer. We are confident that the product will deliver a highly competitive performance with respect to the existing range of 150 cc premium ICE motorcycles."

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

In terms of specifications, the Pure EV ETRYST 350 electric motorcycle is powered by a patented 3.5kWh battery pack that is also AIS 156 certified. This gives the Pure EV ETRYST 350 electric motorcycle a claimed range of 140km.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Pure EV claims that the newly launched Pure EV ETRYST 350 electric motorcycle can achieve a top speed of 85km/h and its batteries have been developed by the automaker itself. Interestingly, the Pure EV ETRYST 350 electric motorcycle seems to use a hub-mounted electric motor.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Pure EV also claims that its in-house developed battery pack is designed to work under tough environmental conditions. The company even provides an excellent 5-year / 50,000km warranty for its in-house developed battery pack. This shows the confidence of the company in its battery pack.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

"PURE EV has over 100 premium Dealership outlets network across pan India offering customers a very gratifying purchase experience. Through an industry-leading practice of setting up state-of-the-art workshops with all the necessary mechanical and electrical tools, we are ensuring one of the best after-sales-service experiences for our esteemed customers. The investments we have made through innovative devices like BATRICS FARADAY for remote battery service capability and comprehensive technicians training programs is yielding substantial results in high customer satisfaction and minimizing TAT for service matters enabling PURE EV to become one of the most trustworthy EV brands in the country today." Mr Vadera added.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Pure EV claims that the ETRYST 350 is the result of the company's significant learnings in powertrain design and development at its Research and Development centre in Hyderabad, India.

In addition to that, Pure EV claims that its newly launched ETRYST 350 electric motorcycle can deliver competitive performance with the current crop of 150cc motorcycles in India. Though a tall claim, we are eagerly waiting to find out ourselves.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

According to Pure EV, the company is further expanding its footprint across all the leading cities and towns across the country. Moreover, the company is already exporting its products to countries in South Asia and it is also planning to export its products to South America and African markets as well.

Pure EV ETRYST 350 Launched At Rs 1.54 Lakh - Flagship Electric Motorcycle With 140Km Range

Thoughts About Pure EV ETRYST 350 Electric Motorcycle

Pure EV has tall claims about the ETRYST 350 electric motorcycle and the motorcycle seems to have decent specs to back that claim. However, it is yet to be seen how the motorcycle performs in the real world.

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Article Published On: Friday, August 26, 2022, 15:03 [IST]
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