Honda Navi's Low Sales Figure Continues — Sells Zero Units In March 2018

By Rahul

The Honda Navi has recorded zero sales in the month of March 2018. Speculations have now surfaced regarding the future of the Navi offering from Honda Motorcycles and Scooters India (HMSI).

Honda Navi Discontinued In India; Sells Zero Units In March 2018

The Honda Navi was first launched at the 2016 Auto Expo. The new product from Honda, combined the characteristics of both a scooter and a motorcycle, through its quirky design. With an expected sales figures of 50,000 units in the first year, the Navi exceeded the sales expectations of Honda, selling 60,000 units. However, this high volume sales of the Navi was short-lived.

Honda Navi Discontinued In India; Sells Zero Units In March 2018

According to 2018 sales reports of the Navi, the Honda offering has seen a reduction from 1003 units in January to 620 in February. The sales of the Navi in March 2018 was down to zero units.

Honda Navi Discontinued In India; Sells Zero Units In March 2018

The Navi has had lacklustre sales figures for quite a while. Honda also tried to increase sales of the Navi, with the introduction of the chrome and adventure addition, among other customisable options. However, for the last few months, the Honda Navi has been the least-selling two-wheeler in terms of volumes.

Honda Navi Discontinued In India; Sells Zero Units In March 2018

The Honda Navi gets the tried and tested 110cc, four-stroke, single-cylinder engine from the Activa producing 8bhp and 9Nm of torque. With a fuel tank capacity of 3.8-litres, it provides a mileage of 60kmpl, as claimed by Honda. It also features telescopic front forks and a mono-shock suspension at the rear.

Honda Navi Discontinued In India; Sells Zero Units In March 2018

The Navi comes in three variants: Street, Adventure and Off-Road. Colours options for the Honda Navi include Red, Green, White, Orange and Black. It also features a simple instrument cluster, along with an external fuel filler cap.

Thoughts On The Discontinuation Of The Honda Navi

Honda Navi Discontinued In India; Sells Zero Units In March 2018

The Navi is the first product to be conceived, designed and developed in India by Honda R&D. The low volume sales figures of the Honda Navi has put off DSK Benelli to introduce their TNT135 offering in India.

Honda themselves have pulled the plug on the launch of their MSX125 model, popularly known as the ‘Grom.

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Read more on: #honda motorcycle
Article Published On: Saturday, April 21, 2018, 15:42 [IST]
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