Royal Enfield Register 65% Growth In September, 2014

By Ajinkya

India's most trusted cruising motorcycle manufacture Royal Enfield has witnessed a surge in terms of sales in the past few months. The Indian manufacturer has reported growth of 65% in September, 2014, when compared to sales figures of September, 2013.

Royal Enfield has managed to sell 28,020 motorcycles in September, 2014, however, in the same month last year the manufacturer only sold 17,005 two wheelers. This is great news for the manufacturer as they have recently begun expanding their global presence.

royal enfield growth

The breakdown is as such, Royal Enfield exported 480 two wheelers in September, 2014, while in the same month in 2013 they sold 463 units. In India though the manufacturer sold 27540 units compared to 16,542 motorcycles it sold in September, 2013.

This will be the first year Royal Enfield will participate at INTERMOT. The Indian manufacturer is set to showcase its flagship motorcycle ‘Continental GT' a.k.a. Cafe Racer. They will also display their Classic Chrome, Classic Battle Green, Classic Desert Storm and the Bullet 500.

The Indian manufacturer of cruising motorcycles will also reveal its new collection of apparel and accessories. Royal Enfield's new merchandise has been inspired by Despatch Riders from the Great wars. A preview was held with World War 2 Despatch Rider George Brown unveiling it.

royal enfield september sales

Royal Enfield has also organised several rides and events this year. It include the 2014 REunion, Tour of Tibet, Tour of Nepal and several more. The manufacturer is communicating with its customers and are providing them with almost everything they need.

Earlier this month it was reported that Royal Enfield would be soon entering United States. Their plan is to develop and launch vehicles specifically for them. The Indian manufacturers target is to compete with Harley-Davidson's Street 500 and Street 750. There have been rumours regarding a 500 cc plus motorcycle in the making from the manufacturer.

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Article Published On: Thursday, October 2, 2014, 11:01 [IST]
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