Japanese two wheeler giant Honda Motorcycle Scooter India Pvt. Ltd. has reclaimed the top spot with its Activa. They have managed to sell 1,91,883 Activa scooters in July, 2014 alone. This is a growth of approximately 64% in India.
The Activa automatic scooter from Honda India is their best selling product in India. It is the only product from the Japanese manufacturer that has achieved the number one position month after month. It has registered the highest sales for the third time in a matter of 11 months.
Yadvinder S. Guleria- Vice President, Sales & Marketing, Honda Motorcycle & Scooter India said, "We are excited that Activa has once again become the highest selling 2-wheeler of India. This is more significant since an automatic scooter displaced a motorcycle for numero uno position in Indian 2- wheeler industry."
He further added, "This clearly indicates that Activa is exponentially getting acceptance as the most preferred choice of 2-wheeler for commuting. In the last few years scooters have evolved and become more technologically advanced, fuel efficient and stylish."
Honda offers its Activa in India in three variants. The first is a Deluxe Activa, while the others are Activa i and Activa 125. This offers maximum choice to the buyer. Their Activa range of scooters range from INR 47,332 to INR 56,607 ex-showroom, Mumbai.
The Activa was launched by Honda in India during 2001 and 2002. Since then the Japanese manufacturer has recorded substantial growth with its automatic scooter. Honda has launched two more variants of its scooter, thus offering more choice to the Indian customer.
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