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Mahindra Sells 1.1 Lakh Bikes; Launches New Range
Press Release
Mahindra Two Wheelers to launch new range of motorcycles this year
Full year scooter sales at 1,01,551 units
Bangalore, April 03, 2013: Mahindra Two Wheelers Ltd (MTWL), a part of the USD 15.9 billion Mahindra Group, continued to build its presence in the two wheeler segment.
Mahindra Two Wheelers Ltd. is rapidly expanding its portfolio. Last year, Mahindra launched the Duro DZ and Rodeo RZ range of scooters, with advanced Z-Series engine. This year will see the launch of their new motorcycle range - the Mahindra Pantero and the Mahindra Centuro. The entire range will come with advanced technology engines developed at the company's state-of-art R&D Centre in Pune.
The company's cumulative scooter sales from April 2012 to March 2013 stood at 1,01,551 units. Scooter sales in March were 5398 units.
Viren Popli, Executive Vice President - Strategy and Market Development, Mahindra Two Wheelers said, "We are excited about the launch of our new motorcycle range, which bear testimony to our intent of designing truly differentiated products at our state-of-the-art R&D centre. The unique, exciting features on the new Mahindra Pantero and Mahindra Centuro are sure to delight consumers."
The cumulative scooter sales for the company have crossed a landmark figure of four lakh units.
Mahindra 2 Wheelers' has a full range of powerful 125 cc scooters catering to distinct consumer segments. The Mahindra Duro DZ is positioned as a ROMBA SOLID', family scooter, while the new Mahindra Rodeo RZ with its very innovative, contemporary features is sure to enthuse young, modern couples. The Flyte is the Indian woman's two-wheeler of choice.
About Mahindra
The Mahindra Group focuses on enabling people to rise through solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.
A USD 15.9 billion multinational group based in Mumbai, India, Mahindra employs more than 155,000 people in over 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defence, energy, financial services, industrial equipment, logistics, real estate, retail, steel and two wheeler industries.
In 2012, Mahindra featured on the Forbes Global 2000 list, a listing of the biggest and most powerful listed companies in the world.
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