Katrina Kaif Rides Royal Enfield Classic 350

Published: Tuesday, July 26, 2011, 19:01 [IST]

The recently released Bollywood Movie Zindagi Na Milegi Dobara had a scene which had Katrina Kaif chasing Hrithik Roshan in a Royal Enfield Classic 350. The picture of Katrina Kaif riding the Indian cruise bike was one of the first released publicity images of the film.

Now after the release of the film, Katrina has driven the bike again on the streets of Mumbai during an event to promote the film. Katrina Kaif came an hour before the scheduled start of the event and practised raiding the bike much to the delight of the people around. What followed was even more entertaining for the gathered crowd around the Filmistaan Studio in Goregaon

Hrithik Roshan arrived at the scene and happily became the pillion rider behind Katrina. The Bollywood star was actually wearing a Harley-Davidson cap to add to the occasion. This is quite surprising considering that Hrithik Roshan is the brand ambassador of Hero Honda. With Hrithik on the rear seat, Katrina rode the Royal Enfield Classic 350 around the Mumbai streets with several journalists and fans following them.

Royal Enfield is a one motorcycle brand that rarely advertises its products. With so many motorcycle enthusiasts waiting to buy its products and demand far exceeding supply, Royal Enfield has been able to be successful brand without compromising on its distinct style. The Classic 350 is Royal Enfield's highest selling model in India.

Events such as this certainly add to the aura of Royal Enfield. While several bike manufacturers hire celebrity brand ambassadors, Royal Enfield has got free celebrity endorsement.

Article Published On: Tuesday, July 26, 2011, 11:19 [IST]

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