BMW Launches New 3-Series At INR 28.9 L

The new BMW 3-Series will be unveiled by Indian cricket great Sachin Tendulkar in Mumbai today. The new 3-series is priced between INR 28.90 lakh and 37.90 lakh. The sixth generation BMW 3-series will be built as a CKD in Chennai and deliveries are expected to begin this month itself.

The new entry level sedan from BMW is the most important launch for the carmaker this year. The German carmaker has stated that despite slow sales in the first half of this year, the second half of 2012 will belong to BMW thanks to the new 3-Series.

BMW 3-Series

The new 3-Series, according to BMW will continue the tradition of being the best driving sedan among the D-segment sedans. Speaking about the new car, BMW Group India President Dr Andreas Schaaf said, "The all new BMW 3-Series is a vehicle that has an unbeatable profile and is born from pioneering technology, a beautiful design and a lot of passion. In addition to the powerful performance and increased efficiency, the all new BMW 3 Series offers unparalleled comfort and space."

The new BMW 3-series will be available in five variants, with four of them being powered by a diesel engine. There is only one petrol powered new 3-Series which is the 328i Sport Line. The German carmaker has intelligently launched four diesel variants of the new 3-Series considering the huge demand for diesel cars in India.

The all new BMW 3-Series is avaiable in a diesel (BMW320d) and petrol variant (BMW 328i).

The all India ex-showroom prices are as follows -

BMW 320d INR 28,90,000
BMW 320d Sport Line INR 31,50,000
BMW 320d Luxury Line INR 31,50,000
BMW 320d Luxury Plus INR 36,90,000
BMW 380i Sport Line INR 37,90,000

As you would have noticed from the above list, the new BMW 3-Series is available in two design schemes - the Sport Line and Luxury Line. BMW has stated that the Sport Line offers sporty styling and interiors while the Luxury line delivers luxurious and stylish features.

Stay tuned to Drivespark.com as we will provide you live updates of the new BMW 3-Series launch event in Mumbai. BMW's new brand ambassador Sachin Tendulkar has arrived at the venue and will shortly unveil the new sedan.

Article Published On: Friday, July 27, 2012, 11:47 [IST]
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