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Audi India Opens New Showroom In Bhopal
Audi India has opened its 19th showroom at Madhya Pradesh's Bhopal. This is the German luxury carmakers 2nd showroom in the state after Indore. The entire Audi India Model range will be available for sale in Bhopal. The carmaker has partnered with Anand Cars Private Ltd to open the state-of-the-art showroom in Bhopal.
Spread over a total area of 2804 sq. ft. the Audi Bhopal showroom has a honeycomb aluminum façade on the exterior. The showroom has a display area that can accommodate 3 Audi cars. Audi Bhopal will also house an Audi Shop and Audi Exclusive elements, where customers can order customized products and purchase a variety of Audi branded merchandise. The entire Audi India Model range will be available for sale in Bhopal. The Audi Bhopal showroom is a newly established boutique outlet concept and at the same time a satellite showroom of Audi Indore.
Audi India Head Michael Perschke said at the occasion: “The opening of a new showroom in Bhopal showcases our commitment to offer our customers with an unparalleled luxury experience of class defining products and premium services. We already enjoy a market share of more than 50 percent in the luxury car market in Madhya Pradesh and the opening of this second showroom in Madhya Pradesh further strengthens our foothold in the region and provides us with an opportunity to capitalize on the growing demand for luxury automobiles. The brand Audi has gained strong acceptance in Madhya Pradesh and Bhopal as the capital is important since it gives an access to the entire state due it its economic and political status”
Audi Bhopal (Anand Cars Private Ltd) Managing Director Gaurav Anand said: “I am delighted to announce the opening of Audi Bhopal showroom in Madhya Pradesh. With state-of-the-art showrooms in both Indore and Bhopal, we are confident of offering an unmatched level of luxury to our growing customer base in Madhya Pradesh. Audi's global leadership position, its strong No. 2 position in India and its unparalleled commitment to luxury is what has driven us at Anand Cars Private Ltd to deliver this world-class showroom.”
Audi India plans to expand its network to 25 dealerships by the end of 2012 from its existing 19 centres. Audi opened its news showrooms in Coimbatore and Delhi West last month and in Nagpur in March. Last year, the luxury carmaker opened new showrooms in Delhi, Chennai, Ludhiana, Surat and Indore.
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