Ferrari Launches Showroom In India

Ferrari Showroom Launch
Ferrari launched its first Indian showroom in Delhi on Thursday. Ferrari's cars such as the 458 Italia, the 599, the California and the recently launched Ferrari FF will be made available in India. Ferrari's launch comes as no surprise as luxury carmakers are making a beeline to enter the Indian market.

Ferrari SpA Chief Executive Officer Amedeo Felisa while speaking at the launch of the showroom said: “Till yesterday, Ferrari was present in 57 countries. Now we are in the 58th country, which is India. We should have been in India much before and we expect to be able to sell more than 100 cars in the next 2-3 years."

Ferrari has appointed Shreyan's Group as its official importer in India. Bookings will open today at the Ferrari's showroom in Delhi. A second Ferrari showroom in India will open in Mumbai during the second half of this year.

The prices of the Ferrari cars in India are as follows:

Ferrari California: Rs. 2.2 Crore
Ferrari 458 Italia: Rs. 2.56 Crore
Ferrari 599 GTB Fiorano: Rs. 3.37 Crore
Ferrari FF: Rs. 3.41 Crore

Ferrari is the third sports car maker to open a showroom in India after Aston Martin and Koenigsegg this year. Aston Martin is offering India's most expensive car, the Rs. 20 Crore One-77. The Luxury car sector in India is expected to double this year and Ferrari wants to take advantage of this situation. It remains to be seen if Ferrari's launch will be followed by the entry of its primary competitor Lamborghini in to the Indian market.

Article Published On: Friday, May 27, 2011, 12:34 [IST]
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