Audi A8 L Launching Shortly

By By: Vicky.in

The German luxury car maker Audi has just launched its new luxury sedan A8 L posing innovative standards in the segment. With long wheels, and new powerful 4.2 FSI petrol engine the car is at the New Delhi showroom on display at the price tag of Rs89 lakhs. The company"s head for Indian operations said the launch will mark a new era in the company"s ventures and will be a milestone. He expressed the hope that the flagship model will bring in lot of growth potential in the days to come. Audi has already posted a tremendous growth rate in 2010 and this new luxury sedan is likely to boost the sale figures in the domestic market , he added. He said the car will create a new benchmark in the segment and the growth rate will be on par its earlier launch of Q7 in SUV segment. He said the success stint of Q7 prompted Audi to project further growth.

The new Audi A8L will be innovative with its long wheels of extended 13cms from the conventional ones with 5.27mt. This has been mooted for extra comfort for the rear passengers, he further said. He said the interiors are set to frame a new outlook in the contemporary designs of luxury car segment in India. According to his statement the car will be a super blend of advancement in technology, comfort and modernization to make the buyers magnetized. With the engine set to deliver an energetic performance the buyers can now be fully geared to get the new experience of luxury car driving. He said the new car will please the buyers with its customer oriented features and the dealer network will be expanded to satisfy the needs.

This car underwent a customer preview at Dubai and a drive experience in Davos at the World Economic Forum before being launched commercially in Delhi, he added. The car has the distinction with awards such as Award for Design Excellence at Detroit Auto Show, “Corporate-Fleet-Award 2010“ at German Magazin “AUTOFLOTTE, Euro Car Body Award at 12th International Car-Body Benchmarking Conference, Golden Steering Wheel 2010 and Telematics Award 2010 for Best Embedded Telematics Navigation Product“ (MMI) at Telematics Update, Dearborn, USA.

He further claimed that the Audi A8 L is a product delivered to meet the sensual appeals of the customers and it embodied the Advanced State of Mind in its ideal nature. He said the transformation among the buyers is to new state of affairs in luxury car segment. Hence the car is ideally designed with realism, stunning qualities and immense features. To promote the product, he said, the company is engaging the 3D integrated propagation. Everything, brochure and film will be on 3D base in Indian market comprising movie halls, online focus and handbills. He said the feedback has been tremendous with the new experience which reflects Audi"s compassion and commitment for innovation and sophistication a la Vorsprung durch Technik.

Audi A8L is built with light aluminium body and is fitted with powerful, highly efficient engine, ultimate design features with fantastic interiors. Audi Space Frame, as it is called, the body weighs about 40% less than the conventional body materials of steel. The lighting technology is enhanced by the optional LED facility making a revolution in this section. He claimed that the new Audi A8L is a sedan in its true sense and making the appearance of timeless elegance. Its entry into the Indian market is enabled by its engine which is capable of delivering 273 kw (372hp). The car has been increased with its efficiency by 22% and there are possibilities of enhancing the engine capacity to W12 and 2.0 TDI feature in future.

Article Published On: Monday, February 7, 2011, 12:12 [IST]
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