Click it and Unblock the Notifications
Tata Group Employees Get Special Deals On Nano
Tata Motors had offered a Rs.25,000 discount to the top end variant of the Nano to employees of the Tata Consultancy Services, Tata Group's IT services provider. This offer was open for a period of ten days and the auto maker has said it received an over whelming response from TCS.
TCS employees were sold a special edition version of the Nano called the TCS Nano. The unique feature of this Nano is that it has a signature of Tata Group chairman Ratan Tata near the instrument panel in the interior.
Tata Motors is expected to expand this offer to the employees of Tata Steel and other Tata Group subsidiaries. Tata Motors is also reported to have offered cheap finance offers to its employees. A Tata Motors spokesperson while speaking about these offers on the Nano for Tata Group employees said: “From time to time, on all our products, we work with sister companies in the group to create exciting offers for colleagues and their families, just like we do for our own colleagues."
“As for the Tata Nano specifically, as for any prospective customer, it is equally an aspirational car for colleagues across the group. In the Tata Group, companies offer colleagues in other companies special offers on their products. As for the special offer on Tata Nano for TCS colleagues, the response incidentally has been overwhelming."
This is not the first time Tata Motors is promoting its vehicles among the employees of Tata Group. However this is the first time it is aggressively pushing for sales.
Continue with Google