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Maruti To Double Driving Schools To 400
Maruti Suzuki started a campaign to improve named as the National Road Safety Mission (NRSM) in 2008 and has trained five lakh people under this programme. In an attempt to increase its reach the carmaker has now announced plans to increase the number of its driving schools to 400 within the next 2 to 3 years.
In a statement to the press, Maruti Suzuki India (MSI) Managing Executive Office (Marketing and Sales) Mayank Pareek said: “ So far we have trained over 10 lakh people... We now target to double the network of Maruti driving schools to 400 in the next 2-3 years."
Maruti Suzuki currently runs six Institutes of Driving and Traffic Research and 192 driving schools. It is now interacting with several state governments to setup more IDTRs. It will also support these governments in promoting road safety initiatives.
Maruti Suzuki is India's leading carmaker and has taken a lead in reducing the number of deaths caused by road accidents. It wants to educate drivers about road safety. Speaking about this initiative, Mr Pareek said: “In terms of fatalities, around 1,60,000 lives are lost annually in road accidents. As the automobile sector continues to grow, there is a need to bring in high quality training institutes, which help institutionalize high 'quality training' on road safety."
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